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Strategic Partner Marketing Manager
HelloKindred. Drive end-to-end development and activation of integrated B2B partner marketing campaigns .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive experience in B2B marketing, particularly in partner marketing and campaign strategy, with a strong focus on leveraging AI for operational efficiency and performance measurement. Proven ability to collaborate across global teams and influence stakeholders while driving integrated marketing initiatives.
Highest-signal resume keywords
B2B Marketing ExperiencePartner MarketingCampaign StrategyAI Application in MarketingStakeholder Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign DevelopmentContent StrategyIntegrated MarketingDemand GenerationPerformance AssessmentData AnalysisMessagingPositioningBusiness TransformationMarketing Workflows
Soft Skills
CommunicationCollaborationInfluencingStakeholder ManagementHands-On Approach
Tools & Technologies
AI ToolsMarketing Automation PlatformsData Analytics ToolsContent Management SystemsCollaboration Software
Industry Keywords
Professional ServicesTechnologyCloudBusiness TransformationIntegrated Campaigns
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Drive end-to-end development and activation of integrated B2B partner marketing campaigns
- Shape campaign positioning, narratives, content and messaging aligned with GTM and business priorities
- Orchestrate stakeholders and resources while actively driving marketing work
- Collaborate with regional and global marketing teams, strategic technology partners and creative teams
- Translate complex technology, AI and business transformation propositions into marketing programs and content
- Manage partner investments and co-funded initiatives, including MDF processes
- Assess campaign performance, demonstrate impact and identify improvement opportunities using data and insights
- Apply AI to research, insights, campaign development, reporting, measurement and operational efficiency
- Experiment with AI-enabled approaches and identify scalable practices across campaigns and partners
Requirements
What you’ll need- 7+ years of B2B marketing experience within professional services, technology, cloud, business transformation or similarly complex environments
- Experience in partner/alliance marketing combined with strong campaign strategy, integrated marketing, content or demand generation capabilities
- Demonstrated ability to personally drive campaigns end-to-end
- Strong strategic marketing capabilities, including positioning, messaging, content strategy and translating complex propositions into compelling campaigns
- Ability to influence senior stakeholders while remaining hands-on
- Strong practical understanding of AI and its application to marketing workflows, decision-making, measurement and efficiency
- Comfortable working virtually across regional and global teams and multiple time zones
- Strong communication and stakeholder-management skills
- Must be legally authorized to live and work in India without requiring employer sponsorship
Benefits
Comp & perks- Remote work
- Potential contract extension
- Flexible opportunities through remote, on-site, or hybrid talent solutions