HelloKindred

Marketing

• Develop and launch new website pages and sections
• Redevelop and optimise existing pages to improve user journey and conversion
• Manage ongoing website maintenance and updates within the CMS
• Ensure website content is accurate, current, consistent, and aligned with brand guidelines
• Improve website usability, engagement, and conversion
• Optimise website structure, content, and functionality
• Collaborate with internal stakeholders and external partners on website development
• Optimise website content for SEO, AEO, and GEO
• Develop content to improve organic visibility and discoverability
• Support technical SEO hygiene and website health
• Monitor performance metrics and recommend improvements
• Manage and maintain marketing activity within HubSpot
• Build, schedule, publish, and monitor digital marketing campaigns
• Support campaign automation, workflows, and audience segmentation
• Monitor campaign performance and provide reporting and recommendations
• Maintain and optimise marketing databases
• Develop, build, and publish digital campaigns across relevant channels
• Schedule and publish LinkedIn content
• Develop engaging content aligned with campaign objectives and target audiences
• Create and adapt content and visual assets
• Edit and produce short-form video content
• Maintain consistent brand presentation across content
• Create and edit marketing assets in Adobe Creative Cloud

Marketing Specialist

Recruitment

• Develop sourcing strategies for assigned areas with Recruiting and Sourcing leads
• Partner with Recruitment teams to deliver candidate pipelines aligned to business demand
• Act as a sourcing subject matter expert
• Collaborate with Sourcing, Recruitment Marketing, and Procurement teams on sourcing channels and tools
• Proactively source and submit pre-qualified talent against agreed SLAs and KPIs
• Build and maintain candidate relationships to deliver an excellent candidate experience
• Create business updates and reporting with data-led insights
• Contribute to sourcing meetings, project plans, and initiatives with the wider Europe Sourcing team
• Coach and develop team members to support capability growth

Talent Sourcer, German Speaking

• Develop sourcing strategies with Recruiting and Sourcing leads for assigned areas
• Partner with Recruitment teams to deliver candidate pipelines aligned with business demand
• Act as a subject matter expert in sourcing
• Collaborate with Sourcing, Recruitment Marketing, and Procurement teams on sourcing channels and tools
• Proactively source and submit pre-qualified talent against agreed SLAs and KPIs
• Build and maintain candidate relationships to deliver an excellent candidate experience
• Create business updates and reporting with data-led insights
• Contribute to sourcing meetings, project plans, and initiatives with the wider Europe Sourcing team
• Coach and develop team members
• Support hiring delivery for a global professional services client

Talent Sourcer, French Speaking

• Drive end-to-end development and activation of integrated B2B partner marketing campaigns
• Develop campaign strategy, planning, execution, measurement, and optimization
• Shape campaign positioning, narratives, content, and messaging aligned with GTM and business priorities
• Orchestrate stakeholders and resources while actively driving campaign delivery
• Collaborate with regional and global marketing teams, strategic technology partners, and creative teams
• Translate complex technology, AI, and business transformation propositions into marketing programs and content
• Manage partner investments and co-funded initiatives, including MDF processes where applicable
• Assess campaign performance, demonstrate impact, and identify improvement opportunities using data and insights
• Apply AI to research, insights, campaign development, reporting, measurement, and operational efficiency
• Experiment with AI-enabled approaches and identify opportunities to scale successful practices

Strategic Partner Marketing Manager

• Develop and implement local marketing strategies to support student recruitment and program growth in Middle East markets
• Plan and execute multi-channel marketing campaigns across digital, social media, email, paid media, and events
• Define and execute the digital marketing plan to drive traffic, engagement, and lead conversions for the Bachelor program
• Monitor and optimize the marketing funnel from lead generation through enrollment
• Analyze campaign performance and translate insights into actionable recommendations
• Collaborate with student recruitment officers to identify their needs and manage offline and online sales assets
• Manage weekly reviews with marketing agencies and provide monthly reporting to internal stakeholders
• Develop strategies tailored to younger audiences and influencers, including parents, counselors, and schools
• Support branding and storytelling initiatives showcasing excellence and leadership in hospitality education

Marketing Specialist – Part-Time

Graphics Designer

• Collaborate with the marketing team to design creative assets for paid ads, website elements, digital media, and campaign collateral
• Develop static and motion-based content, typically split 50% static designs and 50% motion/animation
• Create animated GIFs for social media
• Contribute to creative design concepting for campaigns
• Work with a strategy copywriter to craft bold, standout ideas
• Constructively challenge briefs and develop engaging, differentiated B2B creative
• Follow brand guidelines while introducing fresh perspectives to evolve the brand
• Participate in weekly team or manager sync-ups to manage workflow and align deliverables with strategic goals

Midweight Graphic Designer

• Collaborate with the marketing team to design creative assets for paid ads, website elements, digital media, and campaign collateral
• Develop static and motion-based content, typically split 50% static designs and 50% motion/animation
• Create animated GIFs for social media
• Contribute to creative design concepting for campaigns with a strategy copywriter
• Challenge briefs constructively and develop engaging, differentiated B2B creative
• Follow brand guidelines while introducing innovative perspectives
• Participate in weekly sync-ups with the team and team manager
• Manage workflow and align deliverables with strategic goals

Mid Weight Graphic Designer

• Collaborate with the marketing team to design creative assets for paid ads, website elements, digital media, and campaign collateral
• Develop static and motion-based content, typically split 50% static designs and 50% motion/animation
• Create animated GIFs and other social media content
• Contribute to campaign creative concepting with a strategy copywriter
• Challenge briefs and develop engaging, differentiated B2B design concepts
• Follow brand guidelines while introducing fresh perspectives
• Participate in weekly team and manager sync-ups
• Manage workflow and align deliverables with strategic goals

Senior Graphic Designer

Designer

• Create approximately 15-second video and animation assets for technology platform launches and marketing initiatives
• Develop demo videos and on-screen technology content for a major conference launch
• Animate existing UI/UX designs and Figma files to showcase platform functionality
• Build mock platforms and simulated platform experiences when live interfaces are unavailable or unsuitable
• Translate scripts into visual sequences using stock footage, screen recordings, animations, and platform snippets
• Produce marketing-focused video snippets featuring stock footage, screen captures, and platform demonstrations
• Collaborate with the team to understand platform functionality and communicate it visually
• Work independently on quick-turnaround, ad hoc projects
• Maintain editable source files for continued use and updates
• Use Figma, Adobe Creative Suite, and suitable video/animation tools to create and refine assets
• Assist with other ad hoc video and animation design projects as needed

Senior Video/Animation Designer

Program Manager

• Lead end-to-end marketing programs, including experience management, content, integrated communications, delivery, and value tracking
• Translate stakeholder objectives into program briefs defining target audiences, value propositions, messaging, KPIs, and success measures
• Manage program activities and workflows using internal planning and marketing platforms
• Plan and deliver event experiences, including session formats, engagement strategies, attendee acquisition, audience journeys, and communications plans
• Develop messaging frameworks, agenda narratives, speaker enablement materials, and key content assets
• Manage program milestones, dependencies, roles and responsibilities, budgets, and delivery requirements
• Coordinate production, rehearsals, onsite/day-of execution, and post-event lead management and follow-up
• Apply audience segmentation and journey mapping across digital communications, content, and events
• Own program measurement, including attendance quality, engagement metrics, follow-up conversion, and insights reporting
• Partner with stakeholders, creative teams, production resources, and cross-functional teams to deliver high-quality, brand-aligned programs
• Build and engage communities to support program objectives and ongoing audience engagement
• Apply AI-enabled tools, agents, and workflow integrations to improve marketing and communications efficiency
• Provide guidance and quality assurance to team members and lead event teams during onsite delivery when required

Integrated Marketing Program Manager

Producer

• Own end-to-end project scopes, timelines, budgets, and risk assessments
• Drive project scoping and readiness before resourcing
• Manage team workflows, resource allocation, and staffing plans across concurrent projects
• Support vendor strategy and relationships with scenic fabricators, technical partners, and experiential specialists
• Manage internal stakeholder expectations, project scope, and stakeholder satisfaction
• Serve as creative production expert across brand experiences
• Evaluate concept feasibility, scalability, production efficiency, and execution requirements
• Align creative ambitions with production realities and budget constraints
• Enable purpose-driven storytelling across physical brand executions
• Coordinate creative, strategy, production, media, and client-facing teams
• Facilitate stakeholder alignment across departments
• Identify opportunities to expand brand activation and experiential marketing
• Evaluate and refine workflows, systems, and creative production practices to improve operational efficiency