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Strategic Partner Marketing Manager
HelloKindred. Drive end-to-end development and activation of integrated B2B partner marketing campaigns from strategy and planning through execution, measurement and optimization .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Expertise in driving end-to-end B2B marketing campaigns, leveraging AI for operational efficiency and performance measurement, and collaborating with diverse teams to translate complex technology propositions into impactful marketing strategies.
Highest-signal resume keywords
B2B Marketing ExperienceCampaign StrategyAI in MarketingStakeholder ManagementContent Strategy
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Integrated MarketingDemand GenerationCampaign MeasurementContent DevelopmentBusiness Transformation
Soft Skills
CommunicationConsultative ApproachCuriosityImpact-Driven Mindset
Tools & Technologies
Marketing Development Funds (MDF)AI-Enabled Marketing Tools
Industry Keywords
Professional ServicesTechnologyCloudComplex Environments
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Drive end-to-end development and activation of integrated B2B partner marketing campaigns from strategy and planning through execution, measurement and optimization
- Shape campaign positioning, narratives, content and messaging aligned with GTM and business priorities
- Orchestrate stakeholders and resources while actively driving campaign work
- Collaborate with regional and global marketing teams, strategic technology partners and creative teams
- Translate complex technology, AI and business transformation propositions into compelling marketing programs and content
- Manage partner investments and co-funded initiatives, including MDF processes where applicable
- Assess campaign performance using data and insights, demonstrate impact and identify improvements
- Apply AI in marketing workflows for research, insights, campaign development, reporting, measurement and operational efficiency
- Experiment with AI-enabled approaches and identify opportunities to scale successful methods across campaigns and partners
Requirements
What you’ll need- 7+ years of B2B marketing experience within professional services, technology, cloud, business transformation or similarly complex environments
- Experience in partner/alliance marketing combined with strong campaign strategy, integrated marketing, content or demand generation capabilities
- Demonstrated ability to personally drive campaigns end-to-end
- Strong strategic marketing capabilities, including positioning, messaging, content strategy and translating complex propositions into compelling campaigns
- Ability to operate as both an orchestrator and a doer, influencing senior stakeholders while remaining hands-on
- Strong practical understanding of AI and how it can systematically improve marketing workflows, decision-making, measurement and efficiency
- Comfortable working virtually across regional and global teams and multiple time zones
- Consultative, curious and impact-driven, with strong communication and stakeholder-management skills
- Must be legally authorized to live and work in the country where the position is based without employer sponsorship
Benefits
Comp & perks- Remote work setup
- Contract initially 6 months, with potential to extend
- Flexible opportunities through remote, on-site, or hybrid talent solutions