Social Media Manager, Dental

Henry Schein

. Own the organic social strategy for U.S.

Posted 10/27/2026full-timeRemote • United StatesSeniorLead💰 $114,000 - $179,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in organic social media strategy, content creation, and analytics, with a strong focus on brand management and audience engagement. Proficient in utilizing social media management tools and AI for optimizing workflows and driving measurable results.

Highest-signal resume keywords

Social Media ManagementContent CreationSocial AnalyticsProject ManagementCopywriting

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Social Media StrategyContent MarketingSEOVideo EditingAnalytics Tracking

Soft Skills

Independent Decision-MakingPlanningPresentation Skills

Tools & Technologies

Sprout SocialHootsuiteMeta Business SuiteAdobe Creative SuiteGoogle Analytics

Certifications & Qualifications

Bachelor's DegreeIndustry Certifications

Industry Keywords

Brand ManagementInfluencer PartnershipsSocial ListeningPaid MediaCommunity Guidelines

About the role

Key responsibilities & impact

Own the organic social strategy for U.S. Henry Schein Dental, including KPIs, competitive analysis, and alignment with business goals
Monitor platform changes, algorithm shifts, audience response, and update social media best practices
Coordinate with Corporate Communications on corporate brand, reputation, enterprise stories, advocacy, and executive voice
Write, design, shoot, and edit social-first posts, graphics, and short-form video
Partner with creative resources for specialized or higher-production work
Manage publishing across Meta, TikTok, YouTube, LinkedIn, and other social platforms
Build and manage a shared content calendar with Corporate Communications
Use AI tools for ideation, drafting, and workflow optimization
Respond to comments, DMs, and mentions quickly and on brand
Identify and celebrate brand advocates
Find, manage, and measure influencer and brand ambassador partnerships
Track reach, engagement, follower growth, and conversions; turn results into recommendations
Use social listening tools to monitor brand sentiment and identify trends or issues
Partner with Paid Media to coordinate organic and paid activity
Escalate reputational, media, executive, employee, legal, regulatory, or enterprise-wide issues to Corporate Communications
Run escalation protocols for sensitive interactions
Follow social governance standards for access, security, permissions, approvals, records retention, and community guidelines
Collaborate with marketing, sales, creative, and Corporate Communications on integrated campaigns and company-wide initiatives

Requirements

What you’ll need

Typically 8+ years of growing responsibility; social media management or digital marketing experience preferred
Bachelor's degree or global equivalent in a related field; industry certifications a plus
Preferred candidate lives / works within Eastern or Central time zone
Experience with Sprout Social, Hootsuite or similar social media management tools
Experience with Meta Business Suite, LinkedIn Campaign Manager and TikTok Ads
Strong copywriting skills
Proficiency in Canva, Adobe Creative Suite or similar
Comfortable shooting and editing short-form video
Fluency in social analytics, Google Analytics and UTM tracking
Experience with social listening tools such as Meltwater, Brandwatch, Sprinklr, or Mention
Understanding of paid media, content marketing, SEO, FTC disclosure rules, and platform ad policies
Comfortable using AI tools for brainstorming, drafting, and workflow optimization
Strong planning and project management, independent decision-making, budget management, and presentation skills
Ability to travel typically less than 25%

Benefits

Comp & perks

Bonus eligibility
Medical, Dental and Vision Coverage
401K Plan with Company Match
PTO
Paid Parental Leave
Income Protection
Work Life Assistance Program
Flexible Spending Accounts
Educational Benefits
Worldwide Scholarship Program
Volunteer Opportunities