GTM Lead

Higgsfield AI

. Build and execute Higgsfield's APAC go-to-market strategy, tiered by market .

Posted 11/2/2026full-timeRemote • Kazakhstan, Singapore, Australia, Hong KongSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive experience in enterprise sales and business development within the APAC region, with a strong focus on sourcing and closing high-value deals. Proven ability to build relationships with senior decision-makers and execute go-to-market strategies tailored to diverse APAC markets.

Highest-signal resume keywords

Enterprise Sales ExperienceSaaS Sales ExpertiseAPAC Market KnowledgeDeal Negotiation SkillsNetwork of Senior Buyers

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Business DevelopmentSales ForecastingPipeline ManagementCommercial NegotiationMarket SegmentationClosing High-Value DealsGTM Strategy ExecutionChannel PartnershipsLocal Market AdaptationFluency in English

Soft Skills

Relationship BuildingLeadershipCommunicationEnthusiasm for AIIndependent Work

Tools & Technologies

Creative AI ToolsSales PlatformsCRM SoftwareMarketing Technology

Industry Keywords

APAC MarketsMedia TechnologyK-ContentGamingBroadcastingAgency NetworksProduction CompaniesEnterprise AgreementsUsage-Based SoftwareShort-Video Platforms

About the role

Key responsibilities & impact

Build and execute Higgsfield's APAC go-to-market strategy, tiered by market
Segment APAC by readiness to buy across agencies, brands, production companies, broadcasters, streamers, K-content, gaming and sports media
Personally source, run and close the region's first enterprise and agency deals
Convert high-usage APAC creators, teams and agencies into team and enterprise accounts
Own APAC pipeline, forecast and bookings; maintain 3x+ pipeline coverage and report weekly to leadership
Run outbound sales alongside platform-driven inbound through executive outreach, events, partner introductions and creator-community referrals
Lead commercial negotiations, enterprise agreements, and multi-year, usage-based and local-currency deal structures
Build regional references and case studies
Build relationships with senior decision-makers at agencies, consumer brands and media groups
Identify and activate regional agency networks, telcos, platforms, production studios, system integrators and local resellers with the Head of Partnerships
Represent Higgsfield at APAC industry events and in regional media
Localise positioning, pricing, packaging and campaigns for APAC buyers with Marketing and Product
Surface market, competitive, platform and regulatory signals to Product, Legal and leadership
Define the APAC team structure at 5 and 15 people and help hire it
Deliver a tiered APAC market plan, marquee customers in at least two active-selling markets, two or more partner channels producing qualified pipeline, and forecasts accurate within 15% quarter over quarter

Requirements

What you’ll need

8+ years in enterprise sales, business development, partnerships or GTM leadership
3+ years selling SaaS, AI, creative technology, marketing technology or media technology in APAC
Track record of personally sourcing and closing six- and seven-figure deals
Commercial experience in at least three APAC markets with distinct buying cultures
Partner and channel experience in APAC markets where partners are the primary route to market
Existing network of senior buyers in APAC agencies, brands, media or entertainment companies
Ability to open a region independently without a local marketing, SE or RevOps bench
Fluent English
Genuine enthusiasm for generative AI and hands-on fluency with Higgsfield or comparable creative AI tools
Based in, or willing to relocate to, Almaty; or based in Singapore, Australia, Hong Kong or Korea with the right to work there
Able to travel across APAC and to Almaty regularly
Korean, Mandarin, Cantonese, Bahasa or Thai is a strong plus
Experience at an AI-native company, creator platform, social or short-video platform, or usage-based software business is nice to have
Relationships in K-content, gaming, or broadcaster and streamer ecosystems in Asia are nice to have
Prior experience as a first or founding commercial hire in a region is nice to have

Benefits

Comp & perks

Equity participation through the company's stock option program
Relocation support for candidates moving from another city or country
Highly collaborative, fast-paced environment with direct access to experienced leaders
Opportunities for professional growth, ownership, and career development