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High Scale

Content Manager

High Scale

. Develop and manage TikTok content strategies aligned with brand objectives, target audiences, and growth goals.

Posted 9/26/2026full-timeRemote • ArgentinaJuniorWebsite

About the role

Key responsibilities & impact
  • Develop and manage TikTok content strategies aligned with brand objectives, target audiences, and growth goals.
  • Create and maintain content calendars, publishing schedules, and campaign plans.
  • Research trending formats, sounds, hashtags, creators, and emerging content opportunities.
  • Develop creative concepts, content series, and video ideas tailored to each brand's identity.
  • Identify opportunities to improve organic reach, audience engagement, and follower growth.
  • Work closely with Content Creators, Video Editors, Copywriters, and Creative Strategists to produce engaging TikTok videos.
  • Prepare creative briefs, scripts, references, and production guidelines.
  • Coordinate content production and ensure videos are delivered on schedule.
  • Review videos before publishing for quality, accuracy, and brand alignment.
  • Provide actionable feedback to improve content quality and performance.
  • Manage daily TikTok publishing across assigned brand accounts.
  • Write captions, select hashtags, and optimize posts for discoverability.
  • Monitor comments, audience interactions, and emerging conversations.
  • Maintain a consistent brand voice across published content.
  • Monitor views, watch time, retention, engagement rate, follower growth, and conversions.
  • Identify top-performing content and replicate successful formats.
  • Analyze underperforming videos and recommend improvements to hooks, pacing, storytelling, and creative execution.
  • Prepare regular performance reports with insights, trends, and opportunities.
  • Refine content strategies using performance data.
  • Monitor TikTok trends, algorithm updates, platform features, and audience behavior.
  • Research competitors and successful creators.
  • Experiment with new formats, storytelling techniques, and creative approaches.
  • Translate emerging trends into relevant content opportunities for brands.

Requirements

What you’ll need
  • 1-3 years of experience in TikTok content management, social media management, content strategy, or digital marketing.
  • Proven experience managing TikTok accounts and developing content that generates meaningful engagement and audience growth.
  • Experience working with DTC, eCommerce, beauty, fashion, lifestyle, or consumer brands is highly preferred.
  • A portfolio or examples of TikTok accounts you've managed and their performance results are required.
  • Deep understanding of TikTok culture, trends, algorithms, and content formats.
  • Strong ability to identify engaging hooks, compelling storytelling techniques, and creative concepts.
  • Comfortable developing ideas for both organic content and performance-driven advertising.
  • Familiarity with TikTok Shop, creator collaborations, and influencer marketing is a plus.
  • Experience using TikTok Analytics and social media management platforms.
  • Strong understanding of content performance metrics and how to translate insights into actionable strategies.
  • Comfortable testing different creative approaches and making decisions based on performance data.
  • Excellent project management skills with the ability to manage multiple accounts, content calendars, and production deadlines.
  • Strong communication skills and experience collaborating with creators, editors, and cross-functional teams.
  • Comfortable providing creative feedback and managing multiple projects in a fast-paced environment.
  • Creative, resourceful, and adaptable; able to anticipate production needs, take ownership, and find solutions when priorities change.

Benefits

Comp & perks
  • Work with Leading Brands: Develop TikTok strategies and content for exciting lifestyle, beauty, fashion, wellness, and DTC brands.
  • Creative Ownership: Take an active role in shaping content strategies, developing original concepts, and experimenting with new creative formats.
  • Career Growth: Expand your expertise in social media strategy, creative production, influencer marketing, and performance advertising, with opportunities to advance into senior content and creative leadership roles.
  • Collaborative Creative Environment: Work alongside talented Content Creators, Video Editors, Creative Strategists, and marketing professionals.
  • A Culture of Innovation: Join a team that moves quickly, embraces experimentation, and values people who bring fresh ideas and turn them into results.
  • Fully remote work arrangement