Content Manager

High Scale

. Develop and manage TikTok content strategies aligned with brand objectives, target audiences, and growth goals .

Posted 9/26/2026full-timeRemote • ColombiaJuniorWebsite

About the role

Key responsibilities & impact

Develop and manage TikTok content strategies aligned with brand objectives, target audiences, and growth goals
Create and maintain content calendars, publishing schedules, and campaign plans
Research trending formats, sounds, hashtags, creators, and emerging content opportunities
Develop creative concepts, content series, and video ideas tailored to each brand
Identify opportunities to improve organic reach, audience engagement, and follower growth
Collaborate with Content Creators, Video Editors, Copywriters, and Creative Strategists to produce TikTok videos
Prepare creative briefs, scripts, references, and production guidelines
Coordinate production to ensure videos are delivered on schedule
Review videos for quality, accuracy, and brand alignment; provide actionable feedback
Manage daily TikTok publishing across assigned brand accounts
Write captions, select hashtags, and optimize posts for discoverability
Monitor comments, audience interactions, and emerging conversations
Maintain consistent brand voice across published content
Monitor views, watch time, retention, engagement rate, follower growth, and conversions
Identify top-performing content and replicate successful formats
Analyze underperforming videos and recommend improvements to hooks, pacing, storytelling, and creative execution
Prepare regular performance reports with insights, trends, and opportunities
Use performance data to refine content strategies and improve results
Monitor TikTok trends, algorithm updates, platform features, and audience behavior
Research competitors and successful creators
Experiment with new formats, storytelling techniques, and creative approaches
Translate emerging trends into relevant brand content opportunities

Requirements

What you’ll need

1–3 years of experience in TikTok content management, social media management, content strategy, or digital marketing
Proven experience managing TikTok accounts and developing content that generates meaningful engagement and audience growth
Experience with DTC, eCommerce, beauty, fashion, lifestyle, or consumer brands highly preferred
Portfolio or examples of managed TikTok accounts and performance results required
Deep understanding of TikTok culture, trends, algorithms, and content formats
Ability to identify engaging hooks, compelling storytelling techniques, and creative concepts
Comfortable developing ideas for organic content and performance-driven advertising
Experience using TikTok Analytics and social media management platforms
Strong understanding of content performance metrics and translating insights into actionable strategies
Ability to test creative approaches and make performance-based decisions
Excellent project management skills across multiple accounts, content calendars, and deadlines
Strong communication skills and experience collaborating with creators, editors, and cross-functional teams
Ability to provide creative feedback and manage multiple projects in a fast-paced environment
Familiarity with TikTok Shop, creator collaborations, and influencer marketing is a plus

Benefits

Comp & perks

Work with Leading Brands: Develop TikTok strategies and content for lifestyle, beauty, fashion, wellness, and DTC brands
Creative Ownership: Shape content strategies, develop original concepts, and experiment with new creative formats
Career Growth: Expand expertise in social media strategy, creative production, influencer marketing, and performance advertising, with opportunities to advance into senior content and creative leadership roles
Collaborative Creative Environment: Work alongside Content Creators, Video Editors, Creative Strategists, and marketing professionals
A Culture of Innovation: Join a fast-moving team that embraces experimentation and values fresh ideas
Equal Opportunity Employer committed to diversity