Digital Marketing Specialist

High Tide Inc.

. Own and maintain email marketing calendars across multiple brands .

Posted 10/2/2026contractRemote • BrazilMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing email marketing calendars and coordinating omnichannel campaigns, with a strong focus on performance analysis and optimization. Proficient in utilizing digital marketing tools and platforms to drive campaign success and enhance brand visibility.

Highest-signal resume keywords

Email Marketing ManagementCampaign CoordinationProject ManagementPerformance AnalysisAffiliate Marketing

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Email Campaign DeploymentA/B TestingCampaign OptimizationDigital MarketingPerformance Metrics Analysis

Soft Skills

Organizational SkillsAttention to DetailCommunication Skills

Tools & Technologies

KlaviyoMailchimpImpactAwinShareASale

Industry Keywords

ECommerceRetailOmnichannel MarketingAffiliate MarketingDigital Initiatives

About the role

Key responsibilities & impact

Own and maintain email marketing calendars across multiple brands
Coordinate campaign timelines, approvals, creative assets, product information, and dependencies
Support planning, QA, scheduling, deployment, A/B testing, and optimization of email campaigns
Monitor email performance and report on campaign KPIs
Coordinate multiple omnichannel marketing campaigns and maintain timelines, task lists, deliverables, and project documentation
Coordinate creative briefs, campaign requirements, approvals, and asset delivery across teams
Track campaign progress and flag risks, delays, and missing dependencies
Support planning, execution, and optimization of paid media campaigns
Monitor ROAS, CPA, CTR, conversions, and revenue
Coordinate paid campaign requirements, audiences, promotional information, and creative assets
Conduct outreach to affiliate partners, publishers, influencers, and prospective partners
Support affiliate onboarding, communications, promotional coordination, reporting, and administration
Support website marketing campaigns, promotional activations, landing pages, and digital initiatives
Prepare campaign performance summaries and identify trends and opportunities
Utilize AI tools for campaign analysis, competitive research, reporting, and marketing workflows
Work with the Digital Marketing Manager and cross-functional teams to launch campaigns accurately and on time

Requirements

What you’ll need

3+ years of experience in digital marketing, ideally within eCommerce, retail, agency, or another fast-paced multi-campaign environment
Strong experience managing email marketing calendars and campaign workflows across multiple campaigns, brands, or clients
Experience building, scheduling, QAing, or deploying email campaigns using platforms such as Klaviyo, Mailchimp, or similar
Strong project management and organizational skills, with demonstrated experience coordinating marketing campaigns across multiple stakeholders and deadlines
Experience supporting or executing paid media campaigns, with an understanding of common paid media performance metrics and optimization principles
Experience developing campaign briefs and coordinating requirements with designers, copywriters, agencies, or other marketing partners
Ability to manage multiple brands, campaigns, projects, or client accounts simultaneously
Experience with affiliate marketing, publisher outreach, influencer partnerships, or affiliate platforms is considered an asset but is not required
Experience with platforms such as Impact, Awin, Minty, ShareASale, Refersion, or similar is considered an asset
Strong analytical skills with the ability to interpret campaign performance and identify actionable insights
Strong attention to detail and ability to identify missing information, risks, and dependencies
Strong written and verbal English communication skills
Experience with eCommerce and social media marketing is considered an asset
English fluency is required
Resume must be submitted in English

Benefits

Comp & perks

Remote contractor position
Work across recognized cannabis, CBD, and accessories brands
Hands-on experience across email marketing, paid media, affiliate partnerships, eCommerce, and broader digital campaigns
Collaboration with teams across North America and Europe
Opportunity to work on campaigns seen by millions of customers
Experience across multiple brands and digital marketing disciplines