Associate Growth Marketing Manager, Direct Mail

Hinge Health

. Plan and execute direct mail campaigns, including audience selection, segmentation, mailer formats, messaging, timelines, and launch readiness .

Posted 9/24/2026full-timeSan Francisco • California • United StatesJuniorMid-Level💰 $121,000 - $165,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in planning and executing direct mail campaigns, managing budgets, and analyzing campaign performance. Proficient in coordinating cross-functional teams and leveraging insights to optimize customer acquisition strategies.

Highest-signal resume keywords

Direct Mail Campaign ManagementCustomer Acquisition StrategiesAnalytical SkillsProject ManagementMarketing Budget Forecasting

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign Performance AnalysisSegmentationPersonalizationTargetingMarketing AutomationExperimentationCampaign MeasurementPrint ProductionPostal ProcessesFulfillment

Soft Skills

Communication SkillsProject CoordinationPrioritization

Industry Keywords

Growth MarketingPerformance MarketingDirect Response MarketingLifecycle MarketingAcquisition MarketingHighly Regulated IndustryHealthcareFinancial Services

About the role

Key responsibilities & impact

Plan and execute direct mail campaigns, including audience selection, segmentation, mailer formats, messaging, timelines, and launch readiness
Manage assigned campaign budgets and forecasts with Finance, Accounting, and Procurement
Monitor volume, conversion rate, cost per acquisition, and return on investment
Turn campaign performance insights into clear recommendations
Coordinate Creative, Copy, Data Science, Operations, and vendor partners through briefing, production, quality assurance, launch, and analysis
Help design and execute tests across targeting, creative, messaging, format, and offers
Document experiment results and apply learnings to future campaigns
Maintain campaign calendars, briefs, documentation, and reporting
Share performance updates and actionable insights with marketing partners and team leadership
Stay current on direct mail, consumer behavior, and emerging acquisition technologies

Requirements

What you’ll need

5+ years of experience in growth, performance, direct response, lifecycle, or acquisition marketing
Experience with customer acquisition or engagement campaigns using segmentation, personalization, targeting, or triggered communications
Experience partnering with Creative or Design teams to develop and test marketing concepts, messaging, and content
Strong analytical skills, including interpreting campaign data, identifying trends, and recommending clear actions
Strong project management and communication skills
Ability to prioritize multiple workstreams and coordinate across teams
Direct mail or another offline acquisition channel experience is a plus
Experience managing or optimizing direct mail campaigns, including print production, postal processes, fulfillment, or mail operations
Experience integrating offline and online marketing channels or evaluating their combined impact
Experience with marketing vendors, agencies, or external production partners
Experience in a highly regulated industry, such as healthcare or financial services
Familiarity with marketing automation, personalization, audience selection, experimentation, or campaign measurement technologies
Experience managing or forecasting a meaningful marketing budget and communicating tradeoffs to stakeholders

Benefits

Comp & perks

Comprehensive medical, dental, and vision coverage
Support for gender-affirming care
Family and fertility planning support
Travel reimbursements when healthcare is not available where you live
Traditional and Roth 401(k) retirement plan options
2% company 401(k) match
Flexible learning and development stipends
Equity