Email Marketing Specialist, Klaviyo

Hire Overseas

. Own the full email execution cycle across campaign builds, automations, A/B testing, segmentation, and performance reporting inside Klaviyo .

Posted 10/8/2026full-timeRemote • South Africa, Philippines, EgyptMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Klaviyo for email and SMS campaign execution, including A/B testing, segmentation, and performance reporting. Proficient in creating client-ready presentations and optimizing campaign performance through data analysis and insights.

Highest-signal resume keywords

Klaviyo Campaign SetupEmail Marketing ExecutionA/B TestingSegmentationShopify Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Email Campaign ManagementPerformance ReportingData AnalysisList HygieneDynamic Content ConfigurationTroubleshootingHTML EditingCSS EditingGoogle SheetsExcel

Soft Skills

Detail-OrientedStrong CommunicationClient Presentation Skills

Tools & Technologies

KlaviyoShopifyGoogle SheetsExcel

Industry Keywords

DTCE-commerceLifecycle StrategyLoyalty ProgramsSMS Campaigns

About the role

Key responsibilities & impact

Own the full email execution cycle across campaign builds, automations, A/B testing, segmentation, and performance reporting inside Klaviyo
Build, test, QA, deploy, and monitor Klaviyo email and SMS campaigns, including batch sends, behaviorally triggered messages, and automated lifecycle journeys
Schedule campaigns accurately across multiple client accounts and ensure correct, timely launches
Configure dynamic content blocks and conditional logic to improve relevance and personalization
Select images, format text, and ensure final output aligns with brand standards
Build and manage email flows and automations, including triggers, conditions, content, and timing
Support and execute SMS sends within Klaviyo
Troubleshoot flow issues and document flow logic and changes
Build targeted audience segments using Klaviyo filters, conditions, and custom attributes
Maintain list hygiene and segmentation across client email databases
Set up and run A/B tests across campaigns and flows
Track and optimize email performance and flag trends at campaign and journey level
Surface actionable insights to internal stakeholders and clients
Deliver regular email performance reporting with historical comparisons, channel benchmarks, and recommendations
Create client-ready slides and presentations translating metrics and learnings into charts and bullets
Use open rates, CTR, conversion rate, and deliverability metrics to guide optimization decisions
Participate in recruitment, executive, client, assessment, background-check, and offer stages as applicable

Requirements

What you’ll need

3 or more years of hands-on email marketing execution experience, ideally in a fast-paced agency or DTC e-commerce environment
Deep expertise in Klaviyo for campaign setup, flow building, segmentation, and analytics
2 or more years of experience working with Shopify
Demonstrated experience creating and launching A/B tests and reporting clearly on their impact
Strong Excel and Google Sheets skills including data export, templates, basic formulas, and clean formatting
Comfortable turning performance data into simple, client-ready slides with charts and bullets
Strong understanding of segmentation and how to apply it to improve campaign performance
Detail-oriented with a proven ability to QA work thoroughly before every deployment
Fluent written and spoken English
Available Monday through Friday during US business hours with occasional flexibility for time-sensitive updates
Updated resume required
Short Loom video (1 to 2 minutes) introducing yourself, describing your Klaviyo experience, and walking through one campaign or flow built, including results
Only candidates who submit a Loom video will be moved to the next step
Nice-to-have: experience building and launching SMS campaigns within Klaviyo or Postscript
Nice-to-have: DTC or e-commerce specific background
Nice-to-have: experience with loyalty programs and lifecycle strategy tied to loyalty segmentation
Nice-to-have: working knowledge of HTML and CSS for light edits and resolving formatting issues in email templates
Nice-to-have: Google and Meta ad platform familiarity

Benefits

Comp & perks

Paid Time Off in accordance with company policy
Observance of Holidays per company guidelines
100% remote setup
Paid in USD bi-monthly (every 15th and 30th)
Work inside a data-first agency with a rigorous analytical culture and a focused, high-quality e-commerce client roster
High-ownership email execution role with direct impact on campaign performance across multiple client accounts