Marketing Specialist

HireBoost

. Plan, build, launch, and manage paid acquisition campaigns in Meta and/or Google .

Posted 10/17/2026full-timeRemoteMid-LevelSenior💰 $2,300 - $3,500 per monthWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing paid acquisition campaigns across Meta and Google platforms, with a strong focus on conversion optimization and performance analysis. Proficient in utilizing AI tools for campaign management and creative development while maintaining brand voice and presentation.

Highest-signal resume keywords

Meta Ads ManagerGoogle AdsConversion OptimizationAI Tools UsageCopywriting for Business Audiences

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Paid Campaign ManagementBudget ManagementAd CopywritingLanding Page OptimizationConversion TrackingUTM ManagementGA4CRM AutomationPixel ManagementShort-Form Video Editing

Soft Skills

Self-StarterAttention to DetailEffective Communication

Tools & Technologies

Meta BusinessGoogle Ads AccountGoHighLevelLinkedIn AdsGoogle Tag Manager

Industry Keywords

B2B MarketingSaaS MarketingHealthcare MarketingAffiliate ProgramsPartner Programs

About the role

Key responsibilities & impact

Plan, build, launch, and manage paid acquisition campaigns in Meta and/or Google
Own budgets, audiences, bidding, and testing calendars
Manage Meta Business and/or Google Ads accounts, including users, pixels, conversion events, domains, billing, and policy issues
Write ad copy and create static, carousel, and short-video creative
Use AI tools and the brand design system to produce ad variations
Track cost per scan, cost per signup, customer acquisition cost, and return on ad spend
Report performance weekly in plain language, cut losing campaigns, and scale winning campaigns
Improve landing pages, offer pages, and funnel conversion with engineering
Collaborate with sales on GoHighLevel follow-up sequences
Support LinkedIn, blog, email, organic, brand, and partner marketing
Keep partner materials current and maintain approved brand voice and terminology
Use AI daily for research, drafting, ad variations, and analysis
Attend the 10:00 AM ET, 15-minute team standup

Requirements

What you’ll need

At least 3 years of personally building and managing paid campaigns in Meta Ads Manager and/or Google Ads with real budgets
Ability to explain campaign performance from the first click through the sale
Experience independently managing a Meta Business account and/or Google Ads account
Strong conversion and results-dashboard orientation
Technical comfort with pixels, conversion APIs, UTMs, GA4, landing page builders, and CRM automations
Existing use of AI tools in professional work
Self-starter able to work in a macro-management environment
Fluent English at C1 to C2 level, especially written
Strong copywriting ability for business-owner audiences
Attention to brand presentation and voice
Willingness to attend the 10:00 AM ET daily standup
Nice to have, not required: experience in both Meta and Google; hands-on CRM experience; GoHighLevel; LinkedIn Ads; Google Tag Manager; server-side conversion tracking; short-form video editing; B2B, SaaS, professional services, agency, or healthcare marketing; affiliate or partner programs; US and Latin America remote-team experience

Benefits

Comp & perks

100% remote from anywhere in Latin America
Room to grow with the company
Direct work with the founder
Lean, collaborative remote team
Use of AI tools and brand design system