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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing social media content, particularly on Instagram and LinkedIn, while maintaining brand consistency and visual identity. Proficient in analyzing performance metrics to inform content strategy and utilizing creative tools for effective content creation.
Highest-signal resume keywords
Social Media ManagementContent CreationVisual DesignSocial Media AnalyticsCreative Tool Proficiency
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content WritingVisual Content CreationContent Strategy DevelopmentBrand Voice MaintenanceTrend Research
Soft Skills
Communication SkillsCollaborationIndependent Work
Tools & Technologies
InstagramLinkedInFigmaPhotoshopAI Editing Tools
Industry Keywords
FashionApparelLifestyleOutdoorVisually Driven Industry
About the role
Key responsibilities & impact- Manage and execute social content across Instagram and LinkedIn
- Support social content for the brand, with opportunities to assist with personal brand content
- Develop content ideas based on the brand's aesthetic, audience, products, and goals
- Write engaging captions and social copy
- Create, edit, and prepare visual content for social platforms
- Maintain a consistent brand voice and visual identity
- Review content performance and identify which posts, formats, and topics are performing well
- Use analytics to recommend future content
- Research trends, competitors, and relevant brands for content inspiration
- Manage a content calendar and posting schedule independently
- Use AI and creative tools effectively to streamline content creation
- Collaborate with the founder and broader team with minimal oversight
Requirements
What you’ll need- Previous experience managing social media for a brand, ideally in fashion, apparel, lifestyle, outdoor, or another visually driven industry
- Strong visual judgment and an eye for beauty, design, and brand consistency
- Excellent English communication, writing, and comprehension skills
- Experience with Instagram and LinkedIn
- Comfortable interpreting social media analytics and adjusting strategy based on performance
- Experience with creative tools such as Figma, Photoshop, Higgsfield, Flora, AI editing tools, or similar platforms is a plus
- Comfortable learning new creative and AI tools quickly
- Ability to create strong content with limited direction
Benefits
Comp & perks- Permanent remote work flexibility
- Annual performance bonuses
- Dedicated coaches offer an extra channel of support and skill-building
- Opportunities for professional growth