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HireHawk

Growth Marketer

HireHawk

. Plan, launch, and optimize acquisition and retention campaigns across paid media, email, SMS, and other growth channels .

Posted 9/25/2026full-timeRemote • Sri LankaMid-LevelSenior💰 $1,200 per monthWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in growth marketing strategies, focusing on acquisition and retention campaigns across various digital channels. Proficient in analyzing performance metrics and optimizing customer journeys to enhance conversion rates and customer lifetime value.

Highest-signal resume keywords
Growth Marketing ExperienceDigital Marketing Campaign ManagementMeta Ads ManagerGoogle AdsA/B Testing Programs

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Customer SegmentationLifecycle MarketingLTV AnalysisConversion Rate OptimizationPerformance Metrics Tracking
Soft Skills
Strong Writing SkillsOrganizational SkillsProfessional English Communication
Tools & Technologies
ShopifyGA4Klaviyo
Industry Keywords
DTCE-commerceCustomer RetentionAcquisition Campaigns

About the role

Key responsibilities & impact
  • Plan, launch, and optimize acquisition and retention campaigns across paid media, email, SMS, and other growth channels
  • Build and test audiences, messaging, creative concepts, landing pages, and promotional offers to uncover new growth opportunities
  • Improve the customer journey by identifying opportunities to increase website conversion and reduce friction
  • Develop strategies that encourage repeat purchases and strengthen customer lifetime value
  • Track CAC, conversion rate, ROAS, LTV, and other key performance metrics to guide marketing decisions
  • Maintain a structured testing roadmap that prioritizes experiments based on potential business impact
  • Turn campaign results into actionable insights and apply learnings to future tests and channel strategies
  • Partner with creative, e-commerce, and other teams to execute campaigns and share insights that improve performance across the business

Requirements

What you’ll need
  • Experience in growth or performance marketing, ideally within DTC or e-commerce
  • Hands-on experience launching, managing, and optimizing digital marketing campaigns
  • Working knowledge of Meta Ads Manager, Google Ads, Shopify, GA4, and/or Klaviyo
  • Ability to analyze marketing performance and translate data into clear next steps
  • Strong writing skills for developing and evaluating customer-facing messaging
  • Strong organization skills with the ability to manage multiple campaigns and experiments at once
  • Professional English communication skills for collaborating effectively in a remote environment
  • Experience improving e-commerce conversion rates and customer retention
  • Experience building structured A/B or multivariate testing programs
  • Familiarity with customer segmentation, lifecycle marketing, and LTV analysis
  • Experience working with distributed creative or e-commerce teams

Benefits

Comp & perks
  • Remote work
  • Full-time contractor arrangement