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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in designing and implementing AI and automation solutions to enhance marketing operations, with a strong focus on workflow automation, API integration, and effective training for non-technical stakeholders.
Highest-signal resume keywords
AI ImplementationWorkflow AutomationPrompt EngineeringAPI IntegrationTraining and Enablement
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
AutomationAI ImplementationWorkflow AutomationPrompt EngineeringAPI IntegrationBasic Scripting (Python, JavaScript)Data AnalysisMulti-Step Automation WorkflowsCompliance KnowledgeData Privacy and Security
Soft Skills
Analytical SkillsCommunication Skills
Tools & Technologies
CopilotCopilot StudioPower AutomateWorkatoClaude APIMarketoSalesforceZapierMakeAzure OpenAI APIs
Industry Keywords
Marketing OperationsCRM SystemsSales OperationsAI GovernanceProcess Improvement
Tech Stack
Tools & technologiesAzureCloudJavaScriptPython
About the role
Key responsibilities & impact- Identify manual, repetitive, or inefficient processes across Marketing Operations and the business
- Design AI and automation solutions to improve processes
- Build, test, and maintain automated workflows using Copilot, Copilot Studio, Power Automate, Workato, and other integration platforms
- Design and build AI solutions using Copilot and Claude APIs for lead qualification, campaign analysis, content scoring, and data enrichment
- Build and refine prompts and system instructions for Copilot and Claude
- Integrate AI models and automation tools with Marketo, Salesforce, CRM, analytics, and databases via APIs, connectors, and webhooks
- Design and manage AI skills, automation patterns, and workflow templates for internal use
- Monitor deployed solutions for performance, errors, and data quality issues
- Create documentation, playbooks, reusable templates, and runbooks
- Train and support marketing operations and demand generation teams in effective and responsible AI tool use
- Evaluate Copilot and Claude for use cases and recommend the best platform for specific automation tasks
- Partner with marketing leadership, sales operations, and cross-functional stakeholders to gather requirements and translate business needs into technical solutions
- Report directly to the Marketing Operations leader
Requirements
What you’ll need- 5-8 years of hands-on experience in automation, AI implementation, process improvement, or related technical roles
- Hands-on experience with workflow automation platforms such as Power Automate, Workato, Zapier, Make
- Practical experience with AI/LLM tools
- Strong prompt engineering skills
- Experience with APIs, webhooks, and system integration
- Ability to design and troubleshoot API-based workflows and data flows
- Basic scripting ability, such as Python or JavaScript
- Strong analytical skills
- Excellent communication skills
- Experience with Copilot, Azure OpenAI APIs, or Microsoft AI ecosystems
- Hands-on experience with Copilot Studio or Power Automate cloud flows for AI integration
- Experience with Claude API
- Experience building multi-step automation workflows
- Knowledge of data privacy, security, and AI governance best practices
- Familiarity with compliance requirements
- Experience with marketing technology, CRM systems such as Marketo and Salesforce, or sales operations
- Experience delivering training or enablement programs
- Comfort teaching non-technical stakeholders how to use new tools
Benefits
Comp & perks- Industry-leading benefits, support, and services for holistic health and wellbeing
- Flexible work arrangements (role and location dependent)
- Autonomy, freedom, and ownership
- Inclusive culture based on mutual respect and merit-based systems
- Equal opportunity employment
- Reasonable accommodations during the recruitment process