FREE ACCESS
5,000–10,000 jobs/day
See all jobs on Scoutfield
Search thousands of fresh jobs every day.
Discover
- Fresh listings
- Fast filters
- No subscription required
Create a free account and start exploring right away.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in B2B Marketing, Strategic Marketing, and Segment Marketing, with a strong focus on developing customer insights and value propositions. Proven ability to translate market dynamics into actionable marketing strategies and collaborate effectively across cross-functional teams.
Highest-signal resume keywords
B2B MarketingStrategic MarketingMarket SegmentationCustomer InsightsValue Propositions
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Market Dynamics AnalysisGo-To-Market StrategiesPositioningKPI DefinitionValue-Selling Points
Soft Skills
Analytical ThinkingStrategic ThinkingExcellent CommunicationCross-Functional Collaboration
Industry Keywords
IndustrialEnergyInfrastructureTechnologyCommercial Strategy
About the role
Key responsibilities & impact- Connect market and industry dynamics with the Transformers Business Unit portfolio and capabilities.
- Partner with industry leaders and market experts to understand customer applications, industry ecosystems, emerging trends, and portfolio roles.
- Lead development of customer value propositions for key segments and applications.
- Build understanding of customer needs, pain points, buying criteria, decision-makers, and buying journeys.
- Translate segment strategies into marketing frameworks covering target customers, positioning, key messages, value-selling points, and thought-leadership priorities.
- Collaborate with Communications to maintain consistent messaging and adapt narratives and content for different audiences.
- Collaborate with Product Management on portfolio positioning, product launches, and growth initiatives.
- Equip Sales and customer-facing teams with customer value narratives and segment-specific marketing tools.
- Define KPIs for segment marketing effectiveness and refine priorities based on market feedback and business impact.
Requirements
What you’ll need- Degree in Marketing, Business, Engineering, Economics, or a related discipline.
- Strong experience in B2B marketing, strategic marketing, segment marketing, business development, or commercial strategy, ideally within an industrial, energy, infrastructure, or technology environment.
- Strong market and commercial orientation, with the ability to understand complex industries, customer applications, value chains, and business models.
- Demonstrated ability to develop market segmentation, customer insights, value propositions, positioning, and go-to-market strategies.
- Strong analytical and strategic thinking, combined with the ability to turn strategy into actionable priorities.
- Excellent communication skills, with the ability to engage effectively with both technical and commercial stakeholders.
- Comfortable operating in a global, cross-functional environment, navigating multiple segments and stakeholders with different levels of maturity and market dynamics.
- Excellent English knowledge.
- 15% willingness to travel.
- Pre-employment background checks may include verification of employment history, education, criminal records, and other relevant information.
- Additional background or security screenings may be required for certain roles.
Benefits
Comp & perks- Incentive Plan
- Lunch tickets
- Health Insurance
- Pension Fund
- Welfare
- Flexible working hours
- Hybrid work model
- Well-being platform
- Family Care Benefits
- Parking and Partnerships (gyms, sports centers, stores)