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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Direct Response Copywriting and brand messaging development, with a strong ability to lead creative projects and mentor junior staff. Proficient in collaborating across teams to deliver compelling narratives that meet client objectives and industry standards.
Highest-signal resume keywords
Direct Response CopywritingCreative LeadershipClient-Facing CommunicationMentoring Junior StaffAgency Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
CopywritingConcept DevelopmentCampaign MessagingCreative DeliverablesBrief Synthesis
Soft Skills
Collaborative SpiritProactive MindsetEffective CommunicationProblem-SolvingInspirational Presentation
Tools & Technologies
AI Tools for MessagingCreative Software
Industry Keywords
National BrandsGlobal BrandsSportsBroadcast EntertainmentCreative Trends
About the role
Key responsibilities & impact- Lead creation of brand messaging and themes across mediums, formats, and campaign types, focused on Direct Response writing
- Lead conceptual development and pitching through strategically driven messaging and creative deliverables
- Lead client-facing conversations about campaign messaging development and refinement
- Coordinate with producers to deliver copy on deadline and according to brand standards and client criteria
- Collaborate with Motion and Design to ensure concepts meet format and medium requirements
- Monitor and promote awareness of industry creative trends and standards, especially narrative tone and ideation
- Explore AI tools for messaging, ideation, and client-work tasks
- Mentor and support junior creative staff
- Support creative problem-solving, process improvements, brief synthesis, and work elevation beyond copywriting
- Guide projects from research and pitching through delivery, balancing individual contributor work with creative leadership
Requirements
What you’ll need- Agency or equivalent copywriting experience for national and/or global brands
- Some experience in tech and product features
- Interest in sports and broadcast entertainment
- Ability to project a conversational and experienced temperament when presenting
- Inspiring portfolio of work addressing complex marketing objectives
- Collaborative spirit and ability to navigate workstreams and communicate effectively
- Proactive mindset toward solving client challenges and driving work forward
- Resume and statement of interest required
- Must work from within the US
- Not currently considering candidates in the Tier 4 market band
Benefits
Comp & perks- Health insurance
- Dental insurance
- Matching 401(k)
- Paid vacation
- Paid holidays
- Remote-first work with a “work from wherever” approach within the US
- Equity and compensation transparency
- 10-level advancement framework applied consistently across disciplines and departments