HOOK

Copywriter

• Lead creation of brand messaging and themes across mediums, formats, and campaign types, focused on Direct Response writing
• Lead conceptual development and pitching through strategically driven messaging and creative deliverables
• Lead client-facing conversations about campaign messaging development and refinement
• Coordinate with producers to deliver copy on deadline and according to brand standards and client criteria
• Collaborate with Motion and Design to ensure concepts meet format and medium requirements
• Monitor and promote awareness of industry creative trends and standards, especially narrative tone and ideation
• Explore AI tools for messaging, ideation, and client-work tasks
• Mentor and support junior creative staff
• Support creative problem-solving, process improvements, brief synthesis, and work elevation beyond copywriting
• Guide projects from research and pitching through delivery, balancing individual contributor work with creative leadership

Explore Senior Copywriter, Sports Emphasis at HOOK. Review requirements and application details.