ABM Manager, Strategic Products

Hotel Engine

. Own end-to-end ABM programs for Engine's Omni and OBT products, including targeting, personalization, asset creation, channel orchestration, and pipeline reporting .

Posted 10/30/2026full-timeRemote • United StatesMid-LevelSenior💰 $136,000 - $160,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing end-to-end Account-Based Marketing (ABM) programs, including audience strategy, content creation, and performance reporting. Proficient in leveraging analytical skills to connect campaign activities with opportunity creation and sales adoption.

Highest-signal resume keywords

Account-Based Marketing (ABM)Demand GenerationCreative Production SkillsAnalytical RigorSQL Knowledge

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

End-to-End ABM Program ManagementContent CreationAudience StrategyCampaign Performance ReportingAccount Research Skills

Soft Skills

Influencing SkillsCollaboration

Tools & Technologies

ZoomInfoSales NavigatorSendosoLinkedIn

Industry Keywords

Pipeline ReportingGifting ProgramsDirect Mail CampaignsPaid ABMFull-Funnel Campaigns

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Own end-to-end ABM programs for Engine's Omni and OBT products, including targeting, personalization, asset creation, channel orchestration, and pipeline reporting
Create custom one-pagers, landing pages, infographics, and account-specific content from concept through delivery
Partner with performance marketing to build and optimize paid ABM programs across buying committees
Own audience strategy, messaging, and feedback loops between paid performance and account engagement
Build and operate a repeatable gifting and direct mail program using Sendoso sends, dimensional mail, and campaign-triggered gifting
Develop org charts, buying committee maps, and research briefs for priority accounts
Convert intent signals, technology-stack data, and public information into account points of view
Influence net-new pipeline and accelerate opportunities on high-value deals
Report program performance to sales, growth, and executive leadership
Coordinate with partner acquisition leadership on targeting, campaign timing, and follow-up
Build systems, templates, AI-assisted workflows, enablement, and feedback loops that make ABM repeatable and drive sales adoption

Requirements

What you’ll need

6+ years in ABM, demand generation, or growth marketing
At least one account-based program owned end to end and available to explain
Hands-on creative production skills for one-pagers, landing pages, and infographics
Working fluency in paid ABM, matched audiences, retargeting logic, and full-funnel campaigns on LinkedIn and adjacent channels
Strong account research skills using ZoomInfo, Sales Navigator, and public signals
Ability to create org charts and account points of view used in live deals
Analytical rigor and ability to connect campaign activity to opportunity creation and progression
SQL knowledge strongly preferred
Experience with gifting and direct mail platforms such as Sendoso or similar is a plus
Test-and-learn operating style involving hypothesis, experiment design, honest readout, and kill-or-scale recommendations

Benefits

Comp & perks

Equity for all employees
Annual bonus may be available depending on the role
Commissions may be available for some roles
Competitive base pay tied to role and experience
Hybrid-hub model with either office-based or fully remote environments
Benefits package; full list available at engine.com/culture