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H
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in growth marketing with a focus on building and scaling acquisition programs across various channels, utilizing data-driven strategies and AI tools to enhance performance and customer engagement.
Highest-signal resume keywords
Growth MarketingStructured ExperimentationData AnalysisAI FluencyB2C Growth Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Acquisition StrategyExperiment DesignData ModelingPerformance Metrics TrackingCustomer Program Design
Soft Skills
Cross-Functional CollaborationHigh Ownership Mentality
Tools & Technologies
AmplitudeSQLSalesforceCustomer.ioKlaviyoBrazeGoogle AdsMeta AdsTikTok Ads
Industry Keywords
B2CMarketplace GrowthReferral MarketingField EventsAffiliate Marketing
Tech Stack
Tools & technologiesSQL
About the role
Key responsibilities & impact- Own growth for Engine’s sports and wedding verticals
- Build acquisition strategy from the ground up and identify high-leverage top-of-funnel opportunities
- Design, launch, and scale experiments across digital, field events, referral, affiliate, and community channels
- Work with Product and Sales to identify barriers to winning more wedding room blocks and influence the product roadmap
- Partner with the lifecycle team to design end-to-end wedding customer programs from first online touchpoint through post-checkout
- Execute hands-on where skilled and coordinate the right contributors where needed
- Track key metrics, pull data, build learning around experiments, and use results to make decisions
- Leverage AI tooling to move faster, personalize at scale, and run more tests without depending on engineering or operations
Requirements
What you’ll need- Strong growth marketing background with a track record of building and scaling acquisition programs across paid, organic, referral, field, or other channels
- Experience running structured experimentation: hypothesis, test, learn, scale, and share learnings
- Comfort with data; ability to pull analysis, build models, and support strategy with numbers
- Familiarity with tools like Amplitude, SQL, or similar is a plus
- Strong cross-functional operating skills with Product, Design, and Lifecycle teams
- AI fluency and ability to use AI to multiply output
- High ownership mentality
- Background in B2C or marketplace growth is preferred
- Experience with paid media platforms such as Google, Meta, or TikTok is preferred
- Experience with lifecycle or CRM platforms such as Salesforce, Customer.io, Klaviyo, or Braze is preferred
- 0-to-1 growth experience is preferred
Benefits
Comp & perks- Competitive base pay tied to role and experience
- Equity for all employees
- Annual bonuses or commissions for eligible roles
- Benefits package; full list at engine.com/culture
- Hybrid-hub model with office-based or fully remote environments and support to succeed