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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in content production and social media content creation, with strong writing skills to distill complex material into engaging formats. Proficient in video editing and YouTube publishing, with a focus on optimizing content for social distribution.
Highest-signal resume keywords
Content ProductionSocial Media Content CreationVideo EditingProject ManagementYouTube Publishing
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content ProductionWriting SkillsVideo EditingMetadata OptimizationSocial Media Asset CreationProject ManagementContent RepurposingIdentifying Shareable InsightsScript DraftingContent Planning
Soft Skills
CollaborationCuriosityAutonomyAdaptabilityCommunication
Tools & Technologies
HubSpotCanvaCapCutPremiere ProFinal CutYouTubeRiversideRunway
Industry Keywords
Social MediaContent MarketingBusiness EducationAI-Assisted EditingMarketing
About the role
Key responsibilities & impact- Turn HubSpot Academy course transcripts, lesson recordings, and webinars into social-ready posts and video clips
- Draft LinkedIn carousels, short-form scripts, supporting assets, and post copy for Academy evangelists and professors
- Identify valuable moments, hooks, perspectives, and practical frameworks in long-form training
- Create and publish content to the HubSpot Academy YouTube channel
- Repurpose recordings into YouTube Shorts and short-form clips optimized for social distribution
- Design and produce on-brand YouTube thumbnails to drive click-through
- Manage YouTube publishing workflows, including titles, descriptions, tags, and scheduling
- Produce the Crystal Clear podcast through show notes, summaries, social clips, and promotional assets
- Adapt course and evangelist content into Academy newsletter sections
- Coordinate with Academy evangelists, professors, and the Academy Social Media Manager
- Participate in content planning sessions and prioritize high-impact projects
- Report to the Senior Manager of HubSpot Academy Marketing
Requirements
What you’ll need- Extensive experience in content production, social media content creation, or a closely related role
- Strong writing skills and ability to distill complex material into clear, compelling copy
- Demonstrable experience producing LinkedIn carousels, short-form video content, or similar multi-format social assets using Canva
- Practical video editing skills using CapCut, Premiere Pro, or Final Cut
- Curiosity for AI-assisted editing tools such as Runway
- Hands-on experience with YouTube publishing, including thumbnails, metadata optimisation, and Shorts
- Experience working with remote recording formats such as Riverside
- Experience collaborating with designers and copywriters
- Ability to identify shareable insights and clip valuable moments from long-form content
- Strong project management skills across multiple asset types, stakeholders, and deadlines
- Genuine interest in marketing, sales, AI, or business education
- Ability to work autonomously and manage ambiguity in a fast-moving team
Benefits
Comp & perks- Base salary and annual cash compensation
- Potential annual bonus targets for eligible roles
- Potential on-target commission for eligible roles
- Potential participation in HubSpot’s equity plan and restricted stock units (RSUs) for eligible roles
- Potential overtime pay for eligible roles
- HubSpot benefits and perks to help employees grow better
- Flexible work options and connection-focused workplace
- Accommodation support for travel limitations or other reasons
- Disability accommodations and assistance during the hiring process