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Senior Brand Designer
Huckleberry Labs. Partner with Product, Marketing, and Engineering to create a cohesive Huckleberry brand experience across the app, App Store, huckleberry.com, campaigns, paid media, lifecycle, content, and other brand touchpoints .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in visual design with a strong focus on branding, typography, and layout across various digital and print mediums. Proven ability to collaborate effectively with cross-functional teams and external partners to create cohesive brand experiences.
Highest-signal resume keywords
Visual DesignBrand System DevelopmentCollaboration with Creative TeamsStrong Communication SkillsFigma Proficiency
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Visual DesignTypographyColor TheoryLayoutCompositionVisual HierarchyBrandingMotion DesignDigital CampaignsPrint Design
Soft Skills
CollaborationCuriosityProactive Work StyleIndependent PrioritizationAbility to Thrive in Fast-Paced Environments
Tools & Technologies
Figma
Industry Keywords
Brand ExperienceCreative DirectionAudience InsightsDesign IterationHigh-Growth Environment
About the role
Key responsibilities & impact- Partner with Product, Marketing, and Engineering to create a cohesive Huckleberry brand experience across the app, App Store, huckleberry.com, campaigns, paid media, lifecycle, content, and other brand touchpoints
- Help maintain and expand a flexible brand system that scales with business needs
- Collaborate with the Creative Director to define Huckleberry's visual identity across experiences and channels
- Champion the brand and establish a consistent, distinctive point of view across the organization
- Partner with Product Design to bring the brand into the product experience
- Brief and collaborate with external partners across illustration, motion, video, and agency engagements
- Design through iteration, experimentation, audience insights, and performance data
- Ensure consistency across marketing channels and identify opportunities to evolve the visual system
- Provide thoughtful feedback across Marketing, Product, and Design teams
- Help define and evolve Huckleberry's visual identity across the business
- Contribute to brand refresh and website redesign initiatives
- Develop the brand system in Figma and design individual campaigns and experiences
Requirements
What you’ll need- Minimum of 8 years of experience in visual design, in-house or in an agency setting
- Strong understanding of typography, color, layout, composition, and visual hierarchy
- Creative focus on visual design across web, mobile product, digital campaigns, video, and print
- Portfolio of strong branding work across varied contexts, with a focus on brand systems
- Experience working with motion designers to conceptualize and build motion as part of a broader brand system
- Strong communication skills and ability to collaborate with designers and non-designers
- Curiosity to stay current with evolving design tools and techniques
- Ability to develop an original, opinionated visual point of view
- Track record collaborating with design, marketing, and business partners to translate project needs, audience insights, and constraints into design decisions
- Ability to balance multiple projects and independently prioritize based on project objectives and business goals
- Ability to thrive in a fast-paced, high-growth environment
- Proactive, self-directed work style and ability to operate independently on a small team
Benefits
Comp & perks- Equity
- Unlimited PTO
- Health insurance
- Vision insurance
- Dental insurance
- Paid parental leave for primary and secondary caregiver
- 401(k) match