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Paid Media, Creative Coordinator
Humble Bundle. Collaborate with the Sr. Marketing Manager to plan, execute, and optimize paid marketing campaigns . Manage campaigns across Google Ads, Meta Advertising, Reddit Advertising, Microsoft Advertising, and future platforms
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Proficient in managing and optimizing paid marketing campaigns across platforms like Google Ads and Meta Advertising, with strong skills in video production and data analysis. Demonstrates excellent communication and adaptability in fast-paced environments while staying updated on industry trends.
Highest-signal resume keywords
Google Ads ProficiencyMeta Advertising ExperienceVideo Production Software SkillsA/B Testing ExecutionExcel and Google Sheets Proficiency
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Paid Marketing Campaign ManagementVideo EditingA/B TestingData AnalysisCreative Concept Development
Soft Skills
Excellent Written CommunicationAttention to DetailAdaptabilityProactive Learning
Tools & Technologies
Google AdsMeta AdvertisingReddit AdvertisingMicrosoft AdvertisingExcelGoogle Sheets
Certifications & Qualifications
Google Ads CertificationMeta Advertising CertificationReddit Advertising CertificationMicrosoft Advertising Certification
Industry Keywords
Gaming Industry ExperienceCampaign Performance DataStatic-to-Video Creative ConceptsConversion-Focused HypothesesIndustry Trends
About the role
Key responsibilities & impact- Collaborate with the Sr. Marketing Manager to plan, execute, and optimize paid marketing campaigns
- Manage campaigns across Google Ads, Meta Advertising, Reddit Advertising, Microsoft Advertising, and future platforms
- Transform static publisher-provided graphic assets into high-converting animated short-form video ads
- Produce creative iterations by changing video hooks, adjusting CTAs, optimizing voiceovers, and reframing ratios based on campaign performance data
- Plan and execute optimization tests, including A/B testing
- Brainstorm static-to-video creative concepts, layout designs, and conversion-focused hypotheses with the broader team
- Execute recurring and ad hoc reporting
- Communicate campaign status updates, results, and new revenue opportunities
- Stay informed on platform and industry trends, updates, and best practices
- Attend meetings and industry events, potentially involving domestic and international travel
Requirements
What you’ll need- 1+ years of experience working with and being proficient in Google Ads
- 1+ years of experience working with and being proficient in a paid social platform such as Meta Advertising or Reddit Advertising
- 1+ years of experience working with and being proficient in video production software, creating and editing A/V files
- Experience working with and being proficient in Excel and Google Sheets
- Excellent written communication skills
- Strong eye for detail and ability to verify campaigns for accuracy
- Comfortable working in fast-paced environments where aspects of marketing campaigns are subject to frequent change
- Ability to adapt to new working environments and needs as they arise
- Willingness to be proactive in continued learning and development in the role
- Certifications for paid advertising platforms such as Google Ads, Meta, Reddit, and Microsoft are a bonus
- Experience in the gaming industry is a plus
Benefits
Comp & perks- Comprehensive medical, dental, and vision coverage
- Life and disability benefits
- Flexible Spending Accounts (FSAs)
- 401(k) with company match
- Employee Stock Purchase Plan
- Flexible Time Off
- Volunteer Time Off
- Paid holidays
- Family building and caregiving support
- Family Care and Parental leave
- Fitness Reimbursement
- Wellness programs
- Employee Resource Groups
- Company-sponsored events
- Educational support
- Mentorship programs
- Career development resources
- Employee engagement programs
- Recognition awards