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Business Developer – Digital Marketing
HUP Network. Identify and research new potential business opportunities for HUP Network .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in business development and partnership management, with a strong focus on B2B outreach, negotiation, and commercial viability assessment. Proficient in affiliate marketing and performance marketing, with the ability to build and maintain relationships with various commercial partners.
Highest-signal resume keywords
Business DevelopmentAffiliate MarketingB2B OutreachNegotiation SkillsCRM Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Commercial Relationship BuildingRevenue AssessmentPartner QualificationPerformance MetricsTraffic AnalysisMarket ResearchLead GenerationPayout ModelsCampaign Performance TrackingObjection Handling
Soft Skills
Strong Communication SkillsHighly OrganizedProactiveIndependent WorkOwnership
Tools & Technologies
Tracking ToolsDashboardsReporting Tools
Industry Keywords
AdtechDigital AdvertisingPerformance MarketingAffiliate NetworksTraffic PartnersIndustry ConferencesCommercial TrendsVerticalsCPACPL
About the role
Key responsibilities & impact- Identify and research new potential business opportunities for HUP Network
- Build and manage a pipeline of advertisers, agencies, publishers, affiliates, networks, traffic partners, and other commercial partners
- Conduct outreach via email, LinkedIn, industry contacts, conferences, and other channels
- Open conversations with decision-makers and qualify commercial potential
- Present the network’s value proposition
- Set up and lead discovery calls with potential partners
- Understand partner needs, traffic potential, offer requirements, commercial models, and performance expectations
- Negotiate CPA, CPL, revenue share, payouts, caps, payment terms, and traffic expectations
- Assess partner and deal commercial viability
- Coordinate with internal teams before committing to commercial terms or operational requirements
- Move opportunities from first contact to signed agreement or qualified handover
- Research verticals, markets, competitors, traffic sources, partner types, and commercial trends
- Identify geographies and partnership opportunities supporting growth
- Track market changes and provide insights on partner demand, pricing, competition, and performance trends
- Build and maintain target lists for outreach and conference preparation
- Work with internal teams to assess offer potential, traffic fit, tracking needs, and operational feasibility
- Document opportunities before onboarding or handover
- Share market feedback, partner objections, and commercial insights with management
- Support onboarding of new partners once commercial terms are agreed
Requirements
What you’ll need- Previous experience in business development, sales, partnerships, affiliate marketing, performance marketing, adtech, digital advertising, or a closely related commercial role
- Strong understanding of commercial relationship building and B2B outreach
- Ability to identify, approach, and qualify new partners independently
- Strong written and verbal English communication skills
- Confidence in pitching, follow-ups, objection handling, and negotiation
- Commercial mindset with ability to assess revenue potential, partner quality, and business fit
- Highly organized and disciplined with strong CRM and follow-up habits
- Ability to work independently in a fast-paced environment
- Proactive, hands-on, and comfortable taking ownership without constant supervision
- Experience in affiliate marketing, lead generation, advertising networks, affiliate networks, or performance marketing companies
- Existing network of advertisers, publishers, affiliates, agencies, networks, or traffic partners
- Familiarity with CPA, CPL, RevShare, payout models, caps, tracking links, postbacks, pixels, and campaign performance metrics
- Experience with verticals such as Dating, Nutra, iGaming, Sweepstakes, Finance, Lead Gen, or similar
- Experience preparing for and attending industry conferences
- Experience working with tracking tools, dashboards, and reporting
- CV must be provided in English
Benefits
Comp & perks- Competitive salary based on experience and seniority
- Performance-based bonus opportunities
- Remote, full-time role
- Ownership, responsibility, and room to grow based on results