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Ads Creative Strategist – E-commerce
Hustler Marketing. Research and track TikTok and Instagram Reels trends .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates a strong understanding of social media trends, particularly on TikTok and Instagram Reels, with the ability to create engaging content and develop strategies tailored to client brands. Exhibits excellent organizational and interpersonal skills, ensuring effective communication and collaboration with content creators and clients.
Highest-signal resume keywords
Social Media TrendsContent CreationCreative Strategy DevelopmentInterpersonal SkillsTime Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content DevelopmentScript WritingVideo Quality AssuranceTrend AnalysisCustomer-Avatar Identification
Soft Skills
CreativityProblem-SolvingAccountabilityResponsivenessCritical Thinking
Tools & Technologies
Video Conferencing SoftwareSocial Media Platforms
Industry Keywords
TikTokInstagram ReelsContent CreatorsBrand MessagingB-Roll Footage
About the role
Key responsibilities & impact- Research and track TikTok and Instagram Reels trends
- Develop strategy and detailed script briefs, including required B-roll footage, for content creators
- Understand each client’s brand, values, customer avatars, messaging, and requirements
- Research, select, contact, and liaise with content creators for each project
- Build content-creator teams matched to client brands and testing concepts
- Communicate project scope to potential content creators
- Ensure the quality of video-ad variations and received creator content
- Provide productive feedback on submitted content
- Occasionally communicate directly with clients
- Assist with other tasks as required by the Product Manager
Requirements
What you’ll need- Creative flair and comprehensive understanding of social media trends and algorithms, particularly TikTok and Instagram Reels
- Ability to identify and strategize for customer-avatar pain points across varied niches
- Proven experience creating engaging creative content across a range of niches
- Demonstrable knowledge of social media trends, especially TikTok and Instagram Reels
- Excellent interpersonal, presentation, organizational, and time-management skills
- Ability to develop creative concepts based on current and foreseeable trends
- Accountability, responsiveness, deadline management, problem-solving, and critical/analytical thinking
- Growth- and results-driven mindset; ability to receive and implement constructive criticism
- Familiarity with autonomous work and time management
- Availability and responsiveness during office hours Monday to Friday, 3–6 PM BCN time
- Stable internet connection and laptop or PC; ability to attend virtual video conferences
- Fluency in spoken and written English
- Remote work experience is advantageous