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Ads Creative Strategist – E-commerce
Hustler Marketing. Research and keep up with TikTok and Instagram Reels trends and algorithms .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in creating engaging content tailored to brand values and customer avatars, with a strong understanding of social media trends and algorithms, particularly on TikTok and Instagram Reels. Capable of strategizing, managing projects, and providing constructive feedback while maintaining excellent communication and organizational skills.
Highest-signal resume keywords
Content CreationSocial Media TrendsProject ManagementCommunication SkillsCustomer-Avatar Strategy
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content StrategyVideo EditingScript WritingQuality ControlTrend Analysis
Soft Skills
Interpersonal SkillsTime ManagementProblem-SolvingCritical ThinkingAccountability
Tools & Technologies
Video Conferencing ToolsSocial Media Platforms
Industry Keywords
TikTokInstagram ReelsContent CreatorsBrand ValuesCustomer Avatars
About the role
Key responsibilities & impact- Research and keep up with TikTok and Instagram Reels trends and algorithms
- Develop a deep understanding of each client’s brand, values, customer avatars, and requirements
- Strategize and prepare detailed script briefs for content creators, including B-roll and full video-footage concepts
- Research, select, contact, and liaise with content creators for each project
- Build content-creator teams aligned with each brand’s customer-avatar goals and testing concepts
- Communicate project scope to potential content creators
- Perform quality control on video ad variations and submitted content
- Provide productive feedback on received content
- Occasionally communicate directly with clients
- Assist with other tasks as required by the Product Manager
Requirements
What you’ll need- Proven experience creating engaging creative content across a range of niches
- Comprehensive understanding of social media trends and algorithms, particularly TikTok and Instagram Reels
- Ability to identify and strategize for customer-avatar pain points across different niches
- Excellent communication and interpersonal skills
- Strong presentation, organizational, and time-management skills
- Ability to plan ahead, meet deadlines, and deliver high-quality work promptly
- Accountability and responsiveness
- Problem-solving, critical-thinking, and analytical skills
- Growth- and results-driven mindset
- Ability to handle and implement constructive criticism
- Remote work experience is a major advantage
- Familiarity with working autonomously and managing time
- Availability and responsiveness Mondays to Fridays between 3–6 PM BCN time
- Stable internet connection and a laptop or PC
- Ability to attend virtual video conferences
- Fluency in English; excellent verbal and written English communication skills
Benefits
Comp & perks- Contractor status after signing a non-disclosure agreement
- Full-time commitment with general availability for office hours
- Exclusivity agreement while working for Hustler Marketing