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Sales Director
Hustler Marketing. Own and lead the entire revenue generation function across Sales and Marketing .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading revenue generation through effective sales and marketing strategies, with a strong focus on building high-performing teams and optimizing lead generation processes. Proven ability to analyze data for decision-making and drive sustainable revenue growth in the ecommerce sector.
Highest-signal resume keywords
Revenue Generation LeadershipSales Pipeline ManagementLead Generation OptimizationTeam Building and DevelopmentData-Driven Decision Making
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Strategy DevelopmentLead QualificationConversion Rate OptimizationRevenue ForecastingBudget ManagementOperational Performance ManagementEcommerce MarketingDigital MarketingSEOContent Marketing
Soft Skills
LeadershipCoachingCommunicationOrganizational SkillsProblem-Solving
Tools & Technologies
KlaviyoEcommerce Marketing Technology
Industry Keywords
EcommerceSaaSDTCEmail MarketingSMS Marketing
About the role
Key responsibilities & impact- Own and lead the entire revenue generation function across Sales and Marketing
- Develop, execute, and optimize sales and marketing strategies to generate qualified leads and sustainable revenue growth for Hustler Marketing
- Own the full funnel from first client touchpoint through signed contracts and new client acquisition
- Audit existing sales and marketing operations and implement improvements
- Build scalable lead generation systems across SEO, outbound sales, partnerships, referrals, paid acquisition, and content marketing
- Optimize lead qualification, sales processes, pipeline management, and conversion rates
- Personally lead strategic sales initiatives and high-value opportunities during the initial rebuild phase
- Recruit, develop, and lead high-performing Sales and Marketing teams
- Manage departmental budgets, hiring plans, resource allocation, and channel investments
- Establish KPIs, performance metrics, reporting systems, and revenue forecasts
- Monitor pipeline health, lead generation, conversion rates, customer acquisition costs, and commercial performance
- Present performance reports and strategic recommendations to Company Leadership
- Collaborate with the Service Department and cross-functional stakeholders on client expectations, onboarding, and client success
- Identify market opportunities, strategic partnerships, and growth initiatives
- Research industry trends, competitors, ecommerce developments, and emerging marketing strategies
- Develop scalable processes, documentation, and operational frameworks
- Participate in leadership meetings and contribute to company strategy
- Report directly to Company Leadership
Requirements
What you’ll need- At least 5 years of experience leading Sales, Marketing, or Revenue functions with direct ownership of commercial results
- Proven experience building, scaling, and leading high-performing Sales and Marketing teams
- Demonstrated ability to drive revenue growth and develop scalable commercial systems and processes
- Significant experience within a digital marketing agency or SaaS company serving ecommerce businesses (required)
- Experience generating qualified leads through SEO, outbound sales, partnerships, referrals, content marketing, and other growth initiatives
- Proven success closing new business and managing high-value sales opportunities
- Understanding of sales pipeline management, lead qualification, conversion optimization, and revenue forecasting
- Strong analytical skills and ability to make data-driven decisions
- Experience managing departmental budgets, hiring, resource planning, and operational performance
- Leadership, coaching, and people management skills
- Outstanding written and verbal communication skills in English
- Strong organizational skills, accountability, responsiveness, and ability to meet deadlines
- Ability to work independently and collaborate with cross-functional teams remotely
- Availability during office hours, Mondays to Fridays between 3–6 PM BCN time
- Ability to work 30–35 hours per week, approximately 140 hours per month
- Stable internet connection and a laptop or desktop computer capable of attending virtual meetings
- Familiarity with Klaviyo, ecommerce marketing technology, and the broader ecommerce ecosystem is highly desirable
- Experience selling Email Marketing, SMS Marketing, or UGC services is a strong advantage
- Existing ecommerce or DTC industry relationships are a strong advantage
- Strategic thinking, problem-solving, and decision-making abilities
- Openness to constructive feedback and ability to provide effective coaching and feedback
Benefits
Comp & perks- Uncapped performance-based commission tied to closed revenue
- Trial-and-adaptation period paid at full rate for the first two months
- Regular performance reviews every 9–12 months, with the first after 3–6 months
- Flexible work schedule
- Fully remote position