Media Buyer – Meta, Google Ads

Huzzle.com

. Plan, launch, manage, and optimise paid media campaigns across Meta and other relevant advertising platforms.

Posted 9/22/2026full-timeRemote • Colombia, Costa Rica, Guatemala, Venezuela, Peru, PanamaMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing and optimizing paid media campaigns across platforms such as Meta and Google Ads, with a strong focus on performance metrics and data analysis. Proven ability to collaborate with creative teams and execute A/B testing strategies to enhance campaign effectiveness.

Highest-signal resume keywords

Meta Ads ManagerGoogle Ads ManagementCampaign Performance AnalysisA/B Testing StrategiesPaid Media Metrics

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Media BuyingCampaign OptimizationConversion TrackingBidding StrategiesAudience TargetingCreative Performance AnalysisLanding Page OptimizationConversion Rate OptimizationPerformance ReportingBudget Management

Soft Skills

Analytical SkillsProblem-SolvingCommunication SkillsPerformance-Focused MindsetMulti-Tasking

Tools & Technologies

GA4Google Tag ManagerMeta Advertising PlatformsTikTok AdsLinkedIn Ads

Industry Keywords

ROASCPACPLCTRCPCConversion RatesPaid Media Best PracticesCreative TestingPerformance MaxSocial Media Advertising

About the role

Key responsibilities & impact

Plan, launch, manage, and optimise paid media campaigns across Meta and other relevant advertising platforms.
Manage campaigns across Facebook and Instagram using Meta Ads Manager.
Manage or support Google Ads campaigns across Search, Display, YouTube, or Performance Max where applicable.
Monitor campaign performance against ROAS, CPA, CPL, CTR, CPC, and conversion rates.
Analyse campaign data to identify opportunities for optimisation and scaling.
Conduct audience, creative, placement, and bidding tests.
Develop and execute A/B testing strategies across creatives, audiences, landing pages, and campaign structures.
Manage advertising budgets and allocate spend based on performance.
Collaborate with creative and marketing teams to develop ad concepts and messaging.
Identify underperforming campaigns and implement data-driven improvements.
Produce performance reports and communicate insights, results, and recommendations.
Stay current with advertising platform changes, emerging trends, and paid media best practices.

Requirements

What you’ll need

3–4+ years of professional media buying or paid advertising experience.
Strong hands-on experience with Meta Ads Manager.
Proven experience managing and optimising paid campaigns with meaningful advertising budgets.
Experience across both Meta Ads and Google Ads is a major plus.
Strong understanding of campaign structure, targeting, bidding, attribution, and conversion tracking.
Comfortable analysing performance data and making decisions based on campaign results.
Experience with A/B testing and creative performance analysis.
Strong understanding of key paid media metrics, including ROAS, CPA, CPL, CTR, CPC, and conversion rate.
Ability to manage multiple campaigns and priorities simultaneously.
Strong analytical, problem-solving, and communication skills.
A performance-focused mindset with a track record of improving and scaling paid campaigns.
Experience with Google Search, Display, YouTube, Shopping, or Performance Max campaigns.
Experience working across multiple brands, accounts, or clients.
Familiarity with GA4, Google Tag Manager, and conversion tracking.
Experience working with creative teams to develop and test paid social content.
Knowledge of landing-page optimisation and conversion rate optimisation (CRO).
Experience managing campaigns across additional platforms such as TikTok or LinkedIn Ads.

Benefits

Comp & perks

Fully Remote: Work from anywhere with international teams
Peer Community: Connect with high-performing sales professionals in our network
Ongoing Support: Receive guidance from Huzzle before and after placement
Tailored Compensation: Salaries vary by client and candidate preference — we’ll match you with options that fit your goals