PPC Specialist

Huzzle.com

. Plan, launch, manage, and optimize PPC campaigns across Google Ads and other relevant paid media platforms.

Posted 9/22/2026full-timeRemote • Philippines, Jamaica, Singapore, ThailandMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing and optimizing PPC campaigns across various platforms, with a strong focus on Google Ads and performance marketing metrics. Proficient in data analysis, conversion tracking, and delivering actionable insights to enhance campaign performance.

Highest-signal resume keywords

PPC Campaign ManagementGoogle Ads ExpertiseConversion Tracking with Google Analytics 4Performance Marketing Metrics AnalysisBudget Management and Optimization

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

PPC Campaign ManagementKeyword ResearchBidding StrategiesCampaign OptimizationA/B TestingPerformance ReportingConversion Rate OptimizationAudience ResearchRemarketing StrategiesAd Copy Improvement

Soft Skills

Analytical SkillsAttention to DetailProblem-Solving SkillsCommunication SkillsOwnership and Independence

Tools & Technologies

Google AdsGoogle Analytics 4Google Tag ManagerMicrosoft AdsMeta AdsLinkedIn AdsLooker Studio

Certifications & Qualifications

Google Ads Certifications

Industry Keywords

Performance MarketingECommerceSaaSB2B Lead GenerationDigital Advertising

About the role

Key responsibilities & impact

Plan, launch, manage, and optimize PPC campaigns across Google Ads and other relevant paid media platforms.
Manage Search, Display, Shopping, Performance Max, remarketing, and other campaign types.
Conduct keyword research, competitor analysis, audience research, and search-term analysis.
Improve campaign structures, targeting, bidding strategies, ad copy, and landing-page recommendations.
Monitor and optimize CPC, CTR, CPA, ROAS, conversion rate, and advertising spend.
Identify opportunities to improve campaign efficiency and scale high-performing campaigns.
Set up and troubleshoot conversion tracking using Google Analytics 4 and Google Tag Manager.
Conduct A/B tests across ads, audiences, bidding strategies, and landing pages.
Manage budgets and allocate spend based on campaign performance and business objectives.
Produce performance reports and translate campaign data into actionable recommendations.
Collaborate with marketing, creative, sales, and client-facing teams to support growth objectives.
Stay current with advertising platform changes, automation, attribution, and PPC best practices.

Requirements

What you’ll need

3–4+ years of professional PPC / paid media experience.
Strong hands-on experience managing Google Ads campaigns.
Proven experience managing meaningful advertising budgets and delivering measurable performance improvements.
Strong understanding of paid search strategy, keyword research, bidding, targeting, and campaign optimization.
Experience with Google Analytics 4 (GA4) and conversion tracking.
Working knowledge of Google Tag Manager (GTM).
Strong understanding of performance marketing metrics, including ROAS, CPA, CPC, CTR, CVR, and CAC.
Ability to analyze campaign data and make evidence-based optimization decisions.
Experience creating performance reports and communicating results clearly to stakeholders or clients.
Excellent attention to detail and strong analytical and problem-solving skills.
Strong written and verbal English communication skills.
Ability to work independently and take ownership of campaign performance in a remote environment.
Experience with Microsoft Ads, Meta Ads, LinkedIn Ads, or other paid acquisition channels.
Agency experience managing multiple client accounts.
Experience with eCommerce, SaaS, B2B lead generation, or high-growth digital businesses.
Google Ads certifications.
Familiarity with Looker Studio or other marketing reporting and visualization tools.
Experience with landing-page and conversion-rate optimization.

Benefits

Comp & perks

💻 Fully Remote: Work from anywhere with international teams
🤝 Peer Community: Connect with high-performing sales professionals in our network
🧭 Ongoing Support: Receive guidance from Huzzle before and after placement
💰 Tailored Compensation: Salaries vary by client and candidate preference — we’ll match you with options that fit your goals