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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing demand generation platforms and revenue technology ecosystems, with a strong focus on operational execution, data quality, and process documentation. Proficient in leveraging automation and AI to enhance operational efficiency while collaborating effectively with cross-functional teams.
Highest-signal resume keywords
Salesforce AdministrationMarketo ExecutionDemand Generation TechnologiesTroubleshooting SkillsWorkfront and JIRA Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
CRM SupportMarketing AutomationRevenue TechnologyOperational ExecutionData Quality ManagementProcess ManagementCampaign TrackingDigital Marketing OperationsAutomation IdentificationAnalytical Skills
Soft Skills
Attention to DetailOrganizational SkillsEffective CommunicationIndependent WorkCollaboration
Tools & Technologies
Qualified6senseGoogle Tag ManagerConfluenceDemand Ops TechnologyEngagement Workflows
Industry Keywords
Operational StandardsGovernance RequirementsEngagement ToolingAccount-Based OutreachConversational Engagement
About the role
Key responsibilities & impact- Execute and maintain demand and engagement tooling according to operational standards, documented processes, and governance requirements
- Ensure data quality and operational consistency across the revenue technology ecosystem
- Investigate and troubleshoot operational issues across supported platforms
- Document findings, implement approved solutions, and escalate risks or architectural concerns
- Support engagement workflows across Qualified, gifting platforms, 6sense, and account-based outreach workflows
- Perform defined execution-level tasks in Marketo under direction from the Demand Ops Technology Admin
- Identify opportunities to leverage automation and AI to improve operational efficiency
- Complete work through Workfront and JIRA intake, tracking, and prioritization systems
- Create and maintain documentation in Confluence for demand processes, tool execution, cleanups, and recurring operational tasks
- Collaborate with Demand Ops leadership, business stakeholders, and senior technical resources to ensure high-quality execution and governance adherence
Requirements
What you’ll need- Bachelor's degree in Marketing, Business, Information Systems, Communications, or a related field; equivalent experience may be considered
- 3–6 years of experience supporting CRM, marketing automation, revenue technology, or demand generation platforms in a structured operational environment
- Working knowledge of Salesforce, Marketo, and demand generation technologies
- Ability to support day-to-day administration, operational execution, and system maintenance across a revenue technology ecosystem
- Strong troubleshooting and analytical skills
- Strong documentation, organizational, and process management skills
- Exceptional attention to detail and ability to manage multiple priorities within established deadlines
- Effective written and verbal communication skills
- Ability to work independently within established processes, governance models, and operational frameworks
- Familiarity with Qualified and 6sense
- Experience supporting 1:1 or account-based outreach workflows and conversational engagement configurations
- Experience with Workfront and JIRA structured intake and prioritization systems
- Ability to identify opportunities to leverage automation and AI to improve operational efficiency
- Experience with Google Tag Manager, digital marketing operations, tag management, and campaign tracking
- Ability to collaborate with senior technical resources and cross-functional stakeholders
Benefits
Comp & perks- Career development resources
- Wellbeing programs
- Innovation practices
- Inclusive workplace culture
- Employee initiatives and giving campaigns
- Equal opportunity employment
