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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in web production and content management, with a strong focus on SEO, accessibility, and quality assurance practices. Proven ability to manage multiple projects, mentor team members, and analyze website data for continuous improvement.
Highest-signal resume keywords
Web Production ManagementContent Management System ProficiencyHTML and CSS KnowledgeSEO and Web Analytics ExpertiseQuality Assurance Practices
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Web Content ManagementDigital MarketingWebsite Structure UnderstandingResponsive DesignMetadata ManagementQuality Assurance TestingContent GovernanceProduction PlanningData AnalysisProject Coordination
Soft Skills
Critical ThinkingProblem-SolvingOrganizational SkillsCollaborationCommunication
Tools & Technologies
Microsoft WindowsMicrosoft OfficeContent Management Systems
Industry Keywords
Digital Content ProductionCampaign Launch CoordinationContent MigrationLocalization WorkflowsStakeholder Feedback Analysis
About the role
Key responsibilities & impact- Manage end-to-end production and publication of web pages, landing pages, campaign experiences, product content, customer stories, forms, and related digital content
- Translate approved briefs, copy, creative assets, and business requirements into structured web experiences using established templates and components
- Develop production plans, coordinate dependencies, and manage web deliverables through review, approval, publication, and post-launch validation
- Build and update complex web pages within the content management system according to publishing processes, brand standards, and digital governance requirements
- Perform quality assurance testing across supported devices and browsers, including content, links, layout, forms, metadata, accessibility, and responsive behavior
- Apply SEO, accessibility, analytics, privacy, and content-governance practices throughout production
- Collaborate with marketing, creative, product marketing, communications, SEO, analytics, and development teams
- Coordinate web production for campaign launches, website releases, content migrations, localization workflows, and time-sensitive updates
- Analyze website data and stakeholder feedback to recommend improvements to content quality, usability, conversion performance, and production processes
- Identify and resolve moderately complex publishing issues and coordinate escalation of technical defects to development teams
- Mentor, coach, train, and provide feedback to team members
- Maintain production schedules, documentation, content inventories, status updates, and launch records
Requirements
What you’ll need- Bachelor's degree or equivalent experience
- 5 or more years of experience in web production, web content management, digital marketing, or a related field
- Strong experience using an enterprise or component-based content management system
- Strong understanding of website structure, page templates, components, metadata, forms, and responsive design
- Working knowledge of HTML and CSS
- Solid understanding of SEO, web analytics, accessibility standards, and website quality assurance practices
- Strong critical thinking, problem-solving, organizational, collaboration, and communication skills
- Ability to coordinate multiple web projects and deadlines in a fast-paced, deadline-driven environment
- Ability to manage projects to completion with limited oversight
- Ability to work independently and in a team environment
- Microsoft Windows and Office proficiency
- Experience coordinating web production activities for complex campaign launches, website releases, content migrations, and localization workflows
- Demonstrated ability to analyze website data and stakeholder feedback
- Experience maintaining production schedules, documentation, content inventories, and launch records
- Ability to identify and resolve moderately complex publishing issues and coordinate escalation of technical defects
- Ability to mentor, coach, and provide feedback to team members
Benefits
Comp & perks- Career development resources
- Wellbeing programs
- Innovation practices
- Inclusive workplace culture
- Employee initiatives and giving campaigns supporting community organizations
