Product Marketing Manager

ICU Medical

. Develop and execute commercial growth strategies for the CADD-Solis infusion platform and associated accessories and disposables .

Posted 11/9/2026full-timeLake Forest • Illinois • United StatesMid-LevelSenior💰 $105,500 - $150,500 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing commercialization strategies within the medical device industry, with strong analytical skills to translate market data into actionable recommendations. Proficient in creating customer-facing value propositions and sales enablement programs while effectively leading cross-functional teams.

Highest-signal resume keywords

Commercialization Strategy DevelopmentCustomer-Facing Value PropositionsCross-Functional Team LeadershipMarket Analysis and IntelligenceSales Enablement Programs

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Commercialization StrategiesMarket AnalysisBusiness Performance AnalysisSales Enablement ToolsValue Proposition DevelopmentPortfolio Investment RecommendationsCompetitive PositioningCustomer MessagingData Translation into RecommendationsHealthcare Market Knowledge

Soft Skills

Excellent Communication SkillsPresentation SkillsInfluencing SkillsLeadership SkillsCollaboration Skills

Tools & Technologies

Microsoft 365 Applications

Industry Keywords

Medical Device IndustryHealthcare AdministrationAmbulatory InfusionPain ManagementOncologyHome InfusionCustomer Engagement StrategiesVoice of Customer ResearchCompetitive Activity MonitoringStrategic Account Growth

About the role

Key responsibilities & impact

Develop and execute commercial growth strategies for the CADD-Solis infusion platform and associated accessories and disposables
Lead annual business planning and support long-range portfolio strategy development
Identify opportunities to expand adoption across ambulatory infusion, pain management, oncology, home infusion, and alternate site care markets
Monitor market trends, reimbursement developments, customer needs, and competitive activity
Analyze business performance and develop recommendations to accelerate growth and improve profitability
Build business cases and portfolio investment recommendations
Develop value propositions, customer messaging, positioning, and differentiation strategies
Lead commercialization activities for new features, software enhancements, product updates, and portfolio expansions
Partner with sales leadership on launch plans, promotional campaigns, and customer engagement strategies
Create sales enablement tools, training programs, customer presentations, and competitive selling materials
Deliver everboarding content and materials for Sales Kick-Off and other sales trainings
Support strategic account growth and customer retention programs
Ensure consistent market messaging across customer-facing channels
Engage with clinicians, pharmacists, infusion nurses, pain management specialists, oncology providers, and healthcare administrators
Conduct Voice of Customer research and gather market intelligence
Partner with clinical teams and key opinion leaders
Represent ICU Medical at conferences, customer meetings, advisory boards, and trade shows
Maintain knowledge of the ambulatory infusion marketplace and competitive technologies
Develop competitive positioning tools and sales strategies
Support field teams with competitive responses and commercial input for RFI, RFP, and strategic account opportunities
Collaborate with Sales, Clinical, Product Development, Finance, Operations, Professional Services, Support, and executive leadership

Requirements

What you’ll need

Bachelor's Degree in Business, Marketing, Life Sciences, Healthcare Administration, Engineering, or related field
Minimum 4 years of experience in marketing, sales, or commercial roles within the medical device or healthcare industry
Demonstrated experience developing and executing successful commercialization strategies
Experience creating customer-facing value propositions and sales enablement programs
Strong analytical skills with the ability to translate data into strategic recommendations
Demonstrated ability to lead and influence cross-functional teams without direct authority
Excellent communication, presentation, and influencing skills, including with C-suite executives
Proficiency with Microsoft 365 applications
Must be at least 18 years of age
Typically requires travel 5-20% of the time
Must be able to move and lift objects of up to 25 lbs occasionally

Benefits

Comp & perks

Competitive financial benefits, including a generous 401(k) match and (for eligible roles) Annual Incentive Plan
A wide range of benefit options at affordable rates
Paid Time Off
Company Holidays
Tuition Reimbursement