FREE ACCESS
5,000–10,000 jobs/day
See all jobs on Scoutfield
Search thousands of fresh jobs every day.
Discover
- Fresh listings
- Fast filters
- No subscription required
Create a free account and start exploring right away.
Senior Manager, Product Marketing
ICU Medical. Lead and develop a team of Marketing Managers supporting ICU Medical's Infusion Systems portfolio .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing commercialization strategies for FDA Class II medical devices, leading cross-functional teams, and optimizing marketing initiatives to drive business growth. Proficient in building key opinion leader relationships and executing digital marketing and demand generation programs.
Highest-signal resume keywords
Medical Device MarketingCommercialization StrategiesProduct Launch ManagementCross-Functional Team LeadershipDigital Marketing
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Commercialization StrategiesProduct Launch ManagementMarket AnalysisSales EnablementCustomer-Facing Marketing ProgramsCompetitive AnalysisDigital MarketingDemand GenerationStrategic PlanningAnalytical Skills
Soft Skills
LeadershipCommunication SkillsInfluencing SkillsCoachingCollaboration
Tools & Technologies
Microsoft 365
Certifications & Qualifications
Bachelor's DegreeMBA or Advanced Business Degree
Industry Keywords
Infusion TherapyMedication DeliveryVascular AccessCritical CareOncologyMedical Device MarketsKOL ProgramsTrade Show StrategyHealthcare AdministrationSales Performance
About the role
Key responsibilities & impact- Lead and develop a team of Marketing Managers supporting ICU Medical's Infusion Systems portfolio
- Provide coaching, prioritization, and strategic direction across product marketing initiatives
- Establish marketing priorities aligned with business growth objectives
- Collaborate with Commercial, Clinical, Product Development, Services, and Executive Leadership teams
- Serve as a primary marketing liaison to field sales leadership
- Address commercial gaps impacting sales performance and prioritize marketing investments
- Develop sales tools, messaging, presentations, competitive resources, and customer-facing content
- Support strategic account opportunities and key customer engagements
- Develop clinical marketing strategies and cultivate key opinion leader relationships
- Support advisory boards, speaker programs, clinical collaborations, and educational initiatives
- Lead trade show strategy, industry conference participation, and customer event planning
- Develop and maintain services marketing programs for infusion pump services offerings
- Oversee commercialization and launch planning for new products, software releases, service offerings, and portfolio enhancements
- Develop launch readiness frameworks and cross-functional launch plans
- Execute digital marketing and demand-generation initiatives
- Optimize digital content strategies and monitor campaign performance
- Analyze competitive activity, market trends, customer needs, and industry dynamics
- Gather Voice of Customer and Voice of Field insights and translate feedback into marketing recommendations
- Support strategic planning and business development through market analysis
Requirements
What you’ll need- Bachelor's Degree in Business, Marketing, Life Sciences, Healthcare Administration, Engineering, or related field
- Minimum 7 years of experience in medical device marketing, product marketing, commercial marketing, sales, or related healthcare commercial roles
- Minimum 2 years of people leadership experience
- Demonstrated experience developing and executing successful commercialization strategies
- Demonstrated experience leading successful product launches
- Experience marketing FDA Class II medical device hardware and software
- Experience developing and commercializing customer-facing offerings
- Experience working closely with sales organizations and commercial leadership teams
- Experience developing customer-facing marketing programs and sales enablement initiatives
- Strong analytical, strategic planning, and communication skills
- Demonstrated ability to lead cross-functional teams and influence stakeholders without direct authority
- Excellent communication, presentation, and influencing skills, including with C-suite executives
- Proficiency with Microsoft 365 applications
- Must be at least 18 years of age
- Preferred: MBA or other advanced business degree
- Preferred: Experience in infusion therapy, medication delivery, vascular access, critical care, oncology, or adjacent medical device markets
- Preferred: Experience managing product marketing teams
- Preferred: Experience building KOL programs and clinical marketing initiatives
- Preferred: Experience leading trade show strategy and market development activities
- Preferred: Experience supporting both capital equipment and consumable medical device portfolios
- Preferred: Familiarity with digital marketing and demand generation programs
Benefits
Comp & perks- Hybrid work arrangement
- Equal Opportunity Employer commitment
- Reasonable accommodation for candidates with disabilities
- Fair consideration for employment regardless of protected characteristics