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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in B2B SaaS Product Marketing, focusing on value proposition development, competitive positioning, and customer engagement strategies. Proficient in leveraging AI tools and automation workflows to enhance marketing operations and customer success.
Highest-signal resume keywords
B2B SaaS Product MarketingProduct MessagingCompetitive PositioningAI Tools ExperimentationCustomer Success Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Value Proposition DevelopmentMulti-Channel StorytellingCopywritingCase Study DevelopmentROI Metrics Production
Soft Skills
Problem SolvingCollaborationCommunication
Tools & Technologies
GTM ToolsAI WorkflowsDigital PMM AI Agent
Industry Keywords
Go-To-Market OperationsCustomer MarketingCustomer Engagement ProgramsCustomer Feedback Synthesis
About the role
Key responsibilities & impact- Own value-positioning frameworks, messaging hierarchies, and benefit-driven narratives
- Co-design and refine the go-to-market release framework with Product Enablement and Customer Success leadership
- Establish communication tiers, release SLAs, and launch readiness gates
- Help define low-friction in-app and public release strategies
- Design, experiment with, and oversee an autonomous Digital PMM AI Agent
- Review, polish, and approve AI-generated documentation, changelogs, and competitive digests
- Experiment with AI workflows, AI agents, and modern GTM tools to scale team throughput and automate repetitive tasks
- Own and expand the SlapFive customer reference engine
- Produce customer stories, ROI metrics, video testimonials, and renewal evidence collateral
- Create Value Delivered templates, QBR decks, and renewal assets with Customer Success and Account Management
- Synthesize customer feedback, adoption trends, and friction points to inform Product Management roadmap priorities
- Map customer touchpoints to prevent notification fatigue and protect customer trust
- Serve as the primary Product Marketing bridge to Customer Success
- Deliver presentation decks, messaging templates, and demo scripts for customer engagement programs
Requirements
What you’ll need- 5–8+ years in B2B SaaS Product Marketing, GTM Operations, or Customer Marketing, ideally in multi-product platforms
- Passion for building systems from scratch, solving ambiguous operational problems, and establishing repeatable frameworks
- Strong background in product messaging, competitive positioning, value proposition development, and multi-channel storytelling
- Exceptional interviewing and copywriting skills
- Proven track record translating complex customer outcomes into human, value-driven case studies and reference programs
- Proven ability to partner deeply with high-performing, customer-centric Customer Success teams
- High comfort experimenting with AI tools, LLM prompts, and automation workflows
- Full-time employee status for the listed benefits package
Benefits
Comp & perks- Whole-person personal and professional growth
- Energetic and collaborative environment
- Work/life balance
- Downtown Atlanta office location and Halcyon in Alpharetta office location
- Medical insurance
- Dental insurance
- Vision insurance
- Life insurance
- 401k match
- Paid time off (PTO)