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SEO Specialist, Website Optimization, Technical, Analytics
Improvado. Own the technical health of the website, including crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates strong technical SEO skills and a proven track record in website optimization, focusing on AI search and generative engine optimization. Proficient in analytics and reporting, with the ability to collaborate effectively across teams to drive organic growth and conversion.
Highest-signal resume keywords
Technical SEO ExpertiseGA4 Analytics ProficiencyAI Search OptimizationSEO Tooling ExperienceConversion Rate Optimization (CRO)
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
SEOWebsite OptimizationData AnalysisA/B TestingHTMLCSSJavaScriptSQLConversion Rate OptimizationDashboard Reporting
Soft Skills
CollaborationCommunicationProblem-SolvingAdaptabilityStakeholder Engagement
Tools & Technologies
GA4Google Search ConsoleAhrefsSemrushScreaming FrogLooker StudioSupersetWebflowCMSCDN
Industry Keywords
B2B SaaSMarketing TechnologyAI VisibilityOrganic GrowthUser Experience (UX)
Tech Stack
Tools & technologiesJavaScriptSQL
About the role
Key responsibilities & impact- Own the technical health of the website, including crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture
- Optimize the site for AI search and generative engine optimization so Improvado is understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines
- Monitor visibility in classic and AI search and turn findings into prioritized fixes
- Improve page performance, UX, templates, and key conversion paths including demo requests, sign-ups, and high-intent pages
- Plan and run A/B tests, template and layout changes, and messaging tests; measure impact on conversions and pipeline
- Work with engineering, design, and external contractors to ship improvements to the CMS, CDN, caching, tracking, and website stack
- Build and maintain dashboards connecting organic and on-site behavior to leads, pipeline, and revenue
- Own tracking quality, including events, attribution, and data accuracy across GA4, Search Console, and related tools
- Analyze data to identify growth opportunities and report findings in decision-ready form
- Use search demand, AI visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy
- Work with stakeholders to ensure website content reflects ICP needs and product value propositions
Requirements
What you’ll need- 3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion
- Strong technical SEO skills and understanding of how websites are built, served, and rendered
- Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast
- Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it
- Strong analytics experience with GA4, Google Search Console, and BI or dashboard tools such as Looker Studio or Superset
- Ability to build reports and draw conclusions from data
- Proficiency with SEO tooling such as Ahrefs, Semrush, Screaming Frog, or equivalents
- Ability to work effectively with developers, designers, and marketers in a distributed team
- B2B SaaS or marketing technology background (nice to have)
- Experience with Webflow or similar CMS, plus basic HTML/CSS and JavaScript (nice to have)
- SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows (nice to have)
- Experience with CRO and experimentation platforms (nice to have)
- Exposure to product marketing, positioning, or messaging (nice to have)
- Fluent English speaking, writing, and reading
- Ready to work in EST-PST time
Benefits
Comp & perks- Remote-first environment
- 20 working days of PTO per year
- US holidays and additional days off
- Professional development reimbursement