Field Marketing Manager

Index Exchange

. Extend and localise the global marketing and communications strategy to the German market .

Posted 11/11/2026full-timeDüsseldorf • GermanyMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing localized marketing strategies for the German market, with a strong focus on go-to-market plans, ROI-driven campaigns, and cross-functional collaboration. Proficient in digital marketing and fluent in both German and English, with a solid understanding of B2B marketing dynamics.

Highest-signal resume keywords

Go-To-Market Strategy DevelopmentDigital Marketing ProficiencyB2B Marketing ExpertiseProject Management SkillsFluent in German and English

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing Campaign DevelopmentROI Metrics AnalysisContent LocalizationAudience-Based Content CreationIntegrated Marketing Program Execution

Soft Skills

Organizational SkillsDetail-OrientedDeadline-DisciplinedExcellent Communication SkillsAbility to Work Autonomously

Tools & Technologies

SalesforceMarketo

Industry Keywords

B2B MarketingMedia RelationshipsStakeholder EngagementEvent ManagementDigital Advertising

About the role

Key responsibilities & impact

Extend and localise the global marketing and communications strategy to the German market
Identify local marketing opportunities and develop a holistic growth-oriented strategy and value proposition
Work cross-functionally with marketing and communications, product marketing, and regional sales teams
Deliver consistent solution storytelling and go-to-market plans within Germany
Manage the regional marketing budget and report funnel impact and ROI
Manage vendor and industry relationships
Localise global content campaigns for market needs
Identify and secure speaking opportunities at regional industry events
Maintain and grow media relationships to secure strategic coverage
Collaborate with digital marketing on regional email, social media, and website content
Leverage industry memberships
Identify local stakeholder needs and relay information to relevant teams
Conduct regular communication and marketing business reviews
Collect and communicate product and competitive knowledge
Drive German marketing content strategy to build community engagement and positive brand sentiment

Requirements

What you’ll need

Very organised, detail-oriented, deadline-disciplined, and able to work autonomously
Experience building and executing go-to-market plans and integrated marketing programmes by country or region
Excellent written and verbal communication and presentation skills
4–6 years of experience in a marketing position, in a comparable fast-growing company
Track record of creating impactful marketing campaigns tied back to ROI metrics
Proficient in digital marketing
Understanding of complex buying/selling processes
Fluent in German, spoken and written
Professional level of English, spoken and written
Proven ability to work with media
Solid understanding of B2B marketing and audience-based content/tools, from in-person events to digital programmes
Strong project management skills and ability to manage multiple priorities and projects
Experience with business tools such as Salesforce and Marketo preferred
Ad tech or digital advertising experience preferred

Benefits

Comp & perks

Comprehensive health, dental, and vision plans for you and your dependents
Paid time off, health days, and personal obligation days
Flexible work schedules
Competitive retirement matching plans
Equity packages
Generous parental leave available to birthing, non-birthing, and adoptive parents
Annual well-being allowance
Fitness discounts and group wellness activities
Employee assistance program
Mental health first aid program
One day of volunteer time off per year
Donation-matching program
Monthly town halls and regular community-led team events
Multiple resources and programming to support continuous learning
Diverse, equitable, and inclusive workplace