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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading advertising partnerships and developing data-driven advertising strategies that drive measurable business outcomes. Proficient in managing the end-to-end advertising lifecycle and achieving revenue growth through strategic account management and client acquisition.
Highest-signal resume keywords
Digital Advertising SalesEnd-to-End Advertising Lifecycle ManagementCampaign Performance EvaluationCRM Systems ProficiencyProgrammatic Advertising Expertise
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital Advertising Performance MetricsCPMCPCCPAROASAdvertising Strategy DevelopmentClient AcquisitionRelationship DevelopmentData-Driven InsightsCampaign Oversight
Soft Skills
Excellent Communication SkillsOrganizational SkillsCreative StorytellingCollaborative MindsetOwnership-Driven Approach
Tools & Technologies
Google WorkspaceCRM Systems
Industry Keywords
Digital MediaAdvertising PlatformMulti-Region EnvironmentMedia AgenciesBrand Partnerships
About the role
Key responsibilities & impact- Lead advertising partnerships across InDrive’s app ecosystem within its rapidly scaling advertising division.
- Shape and accelerate InDrive’s Advertising vertical and position InDrive as a differentiated media platform for brands and agencies.
- Act as a trusted advisor to leading brands and media agencies.
- Design high-impact, data-driven advertising strategies that deliver measurable business outcomes.
- Own the end-to-end advertising lifecycle, including opportunity identification, proactive outreach, client acquisition, relationship development, campaign oversight, and post-campaign performance evaluation.
- Lead advertising sales strategy for a portfolio of high-value brand and agency partners.
- Drive adoption of InDrive’s expanding suite of advertising solutions.
- Deliver sustainable revenue growth and long-term strategic value for clients and the business.
- Drive inbound and outbound sales activities, acquire new clients, and close multi-vertical flighted advertising campaigns.
- Develop and execute video, display, and native advertising campaign strategies.
- Own quarterly and annual revenue targets through strategic account growth and new business acquisition.
- Build strategic relationships with marketing executives and key decision-makers.
- Collaborate with the International Ads team, Product, Marketing, Operations, and in-country teams.
- Articulate differentiated value and position InDrive as a strategic media partner.
- Expand existing client partnerships and onboard new advertisers.
- Maintain accurate CRM and KPI tracking.
- Lead campaign performance reviews and provide data-driven insights and optimization recommendations to maximize client ROI and long-term investment.
Requirements
What you’ll need- 6+ years of experience within a digital media or advertising platform, directly or via a vendor/partner.
- Proven expertise in end-to-end digital advertising sales supporting enterprise-level brands and media agencies.
- Passion for the online advertising ecosystem, with resilience and ability to thrive in a multi-region, multi-language, international environment.
- Excellent listening, communication, and organizational skills.
- Creative and engaging storytelling approach, leveraging data and insights to quantify opportunities and influence decision-makers.
- Strong commercial instincts and curiosity for advertising technology and evolving media solutions.
- Collaborative, ownership-driven mindset and genuine excitement for building and scaling something new.
- Experience with digital advertising performance metrics including CPM, CPC, CPA, and ROAS.
- Strong understanding of the programmatic and mobile advertising ecosystem.
- Proficiency in Google Workspace, including Sheets and Slides, and CRM systems.
- Native or fluent English.
- Native-level proficiency in Modern Standard Arabic and/or Moroccan Arabic (Darija) and French is strongly preferred.
- Availability for a remote work model based in the Casablanca area, with regular visits to clients and partner agencies.
- Resume must be submitted in English.
Benefits
Comp & perks- Help us challenge injustice by creating fair choices for millions of people across 1100+ cities in 48 countries.
- Develop your professional skills with access to mentoring, career consulting, and learning programs.
- Collaborate with teams around the world and gain international experience through our Global Talent Exchange Program.
- Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects.
- Work alongside people who take initiative, speak openly, and challenge themselves to grow.
- Improve your language skills through co-financed courses and internal speaking clubs.
- Final benefits may vary depending on the location.
