Social Content Producer

Instacart

. Concept, shoot, and edit original, platform-native content across TikTok, Instagram, and Pinterest .

Posted 10/21/2026full-timeRemote • United StatesMid-LevelSenior💰 $86,000 - $109,500 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in creating and editing original, platform-native content for social media, with a strong focus on food photography and lifestyle themes. Proficient in utilizing editing tools and lightweight social design to produce engaging content that resonates with current trends.

Highest-signal resume keywords

Content CreationVideo EditingSocial Media StrategyGraphic DesignFood Photography

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Video ProductionEditingPhotographyFood StylingSocial Design

Soft Skills

Creative TasteCollaborationTrend AwarenessCommunicationPassion for Food

Tools & Technologies

CapCutNative Editing Tools

Industry Keywords

Social MediaContent StrategyCultural TrendsFreelance CollaborationBrand Presence

About the role

Key responsibilities & impact

Concept, shoot, and edit original, platform-native content across TikTok, Instagram, and Pinterest
Produce recipes, food photography, grocery inspiration, and lifestyle content
Turn trends, cultural conversations, and everyday observations into timely content
Collaborate with the Social team on recurring series, man-on-the-street interviews, and social-first concepts
Capture behind-the-scenes content at shoots
Create low-lift graphics, templates, and assets for always-on programming
Cultivate a network of freelance creators, production partners, and agencies
Help define Instacart’s brand presence on social media

Requirements

What you’ll need

Strong portfolio showcasing exceptional creative taste and original, social-native content across TikTok, Instagram, and/or Pinterest
Hands-on experience shooting, editing, and producing short-form video independently
Proficiency in CapCut and native editing tools
Ability to take content from concept to publish without a production team
Strong visual instincts across video, photography, food styling, and simple social design
Ability to turn cultural moments and trends into engaging content within hours without sacrificing quality
Proficiency in lightweight social design, including graphics, text overlays, carousels, and reusable templates
Genuine passion for food, cooking, pop culture, and internet trends
Comfortable appearing on camera, conducting street interviews, and capturing behind-the-scenes content

Benefits

Comp & perks

Flex First work arrangement with flexibility to work from home, an office, or a favorite coffee shop
Regular in-person events
New hire equity grant
Annual refresh equity grants
Market-competitive compensation and benefits