Product Marketing Manager – AI Dealmaking Solutions

Intapp

. Own product positioning and messaging, including personas, message maps, and solution bills of materials .

Posted 9/23/2026full-timeUnited StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B product marketing with a focus on go-to-market strategies, competitive analysis, and cross-functional collaboration. Proficient in crafting messaging and positioning for enterprise SaaS products, leveraging client insights and performance data to drive product adoption and market success.

Highest-signal resume keywords

B2B Product MarketingGo-To-Market StrategyCompetitive AnalysisCross-Functional CollaborationClient Empathy

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product PositioningMessaging DevelopmentCustomer DiscoveryWin/Loss AnalysisProduct Launch ManagementPerformance Data AnalysisPlaybook DevelopmentObjection HandlingPricing StrategyAI Platform Messaging

Soft Skills

Exceptional WritingStorytelling SkillsClient Empathy

Certifications & Qualifications

Bachelor's Degree

Industry Keywords

Enterprise SaaSInvestment Banking WorkflowsGTM Performance ReportingCompetitive DifferentiationSolution Bills of Materials

About the role

Key responsibilities & impact

Own product positioning and messaging, including personas, message maps, and solution bills of materials
Validate value propositions with customers and sales and refine positioning based on market response
Plan and run customer discovery and maintain product personas and ICPs
Synthesize client insights into positioning, packaging, pricing, and roadmap input
Run win/loss programs and produce competitive summaries and landscape analyses
Build battlecards and brief sellers on competitive differentiation
Shape go-to-market motion, channels, and timing
Coordinate cross-functional execution across product, sales, marketing, and post-sales
Contribute analysis and recommendations to packaging and pricing decisions, including AI credits
Lead launches end-to-end, own the RACI, track readiness, and drive adoption
Build enablement toolkits, objection-handling practices, talk tracks, and FAQs
Deliver product training to sales and client success
Brief demand generation on campaign messaging and recommend case study angles
Own the product reference program and lead analyst briefings
Own GTM performance reporting, identify motion gaps, and provide recommendations and OKR input
Report to the Director of Product Marketing, AI Dealmaking Solutions

Requirements

What you’ll need

4+ years in B2B product marketing, solutions marketing, or a related GTM role in enterprise SaaS
At least one product whose messaging and launch you owned end to end
Familiarity with private capital or investment banking workflows, or demonstrated ability to build domain fluency fast
Exceptional writing and storytelling skills
Experience translating an agentic AI platform and usage-based commercial model into clear buyer and seller messaging
Experience leading or co-leading launches across product, sales, marketing, and post-sales
Comfort working with GTM performance data, pipeline, win/loss, usage, and adoption metrics
Experience building playbooks, battlecards, and objection handling adopted by sellers
Client empathy and ability to incorporate win/loss, usage, adoption, and seller feedback
Cross-functional collaboration across product, pricing, sales, and marketing
Bachelor's degree required

Benefits

Comp & perks

Professional development opportunities
Reimbursement for training and continuing education
Modern, open offices
Complimentary lunches
Fully stocked kitchens
Comprehensive wellness programs
Flexible time off programs
Family-formation benefits
Family-building support
Paid volunteer time off
Donation matching program
Variable compensation and equity may also be included