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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates strategic expertise in SEO and PPC, with a strong ability to produce high-quality performance reporting and insights. Proven track record in client relationship management, strategic planning, and mentoring junior team members to drive growth and innovation.
Highest-signal resume keywords
SEO StrategyPPC StrategyPerformance ReportingStrategic PlanningClient Relationship Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
SEOPPCPerformance ReportingStrategic PlanningGrowth Opportunity IdentificationAutomationEfficiency ImprovementSearch Capabilities Innovation
Soft Skills
MentoringCollaborationClient Advisory
Industry Keywords
Client Relationship ManagementMarket GrowthChannel PlanningPerformance Narratives
About the role
Key responsibilities & impact- Own the client relationship across multiple EU regions
- Act as the senior day-to-day client contact and trusted advisor for Beiersdorf brands
- Lead strategic conversations across SEO and PPC and translate performance into commercial value
- Produce and present performance reporting, insights, and recommendations
- Identify and shape growth opportunities across markets and channels
- Connect the client with SEO, PPC, project management, and senior strategy teams
- Lead opportunity identification and strategic planning
- Oversee delivery standards across assigned regions
- Champion innovation in automation, efficiency, and new search capabilities
- Collaborate with channel leads on quarterly and annual planning
- Mentor and support junior team members
- Build and maintain best-in-class client relationships and drive scalable growth
Requirements
What you’ll need- Strategic knowledge of both SEO and PPC
- Experience leading performance narratives and challenging briefs
- Ability to guide clients toward impactful search strategies
- Ability to produce and present high-quality performance reporting, insights, and recommendations
- Ability to identify and shape growth opportunities across markets and channels
- Ability to connect client, SEO, PPC, project management, and senior strategy teams
- Strategic planning skills, including reflecting local nuances while aligning with global objectives
- Ability to champion innovation, particularly automation, efficiency, and new search capabilities
- Ability to collaborate on quarterly and annual planning cycles
- Ability to mentor and support junior team members
