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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in performance-driven creative production, including video editing, concept development, and leveraging AI tools for creative processes. Proven ability to translate performance data into impactful creative direction while managing agency partnerships and ensuring high-quality deliverables.
Highest-signal resume keywords
Performance-Driven Creative ProductionVideo Editing FluencyAI Tool ProficiencyHigh-Performing Creative for Paid ChannelsCollaborative Mindset
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Video EditingCreative ProductionScriptingConcept DevelopmentPerformance Data AnalysisCreative DirectionAd ConceptingBrand Quality AssessmentPacing and Hooks DevelopmentCTAs Creation
Soft Skills
Collaborative MindsetEntrepreneurial Mindset
Tools & Technologies
AI ToolsPerformance Media PlatformsSocial Media AdvertisingCTV Advertising
Industry Keywords
Performance Media AgencyDTCApp-Based CompanyEmerging ChannelsCreative Frameworks
About the role
Key responsibilities & impact- Concept and produce performance creative end-to-end, from ideation and scripting through editing and delivery
- Produce ads across paid social, CTV, and emerging channels
- Elevate visual quality, pacing, storytelling, brand quality, and creative performance
- Monitor platform trends, formats, and cultural shifts
- Develop performance-driven hooks, angles, and creative frameworks
- Translate performance data into creative direction with media and growth teams
- Manage agency and production partners by writing briefs, providing creative direction, and quality-checking deliverables
- Edit and iterate video ads directly
- Leverage AI tools for ideation, scripting, editing, and asset generation
- Help build a scalable creative system combining craft, data, AI, and media strategy
- Serve as the connective tissue between creative ideas and measurable business impact
Requirements
What you’ll need- 5+ years in performance-driven creative production
- Experience at a performance media agency and/or an in-house growth creative team at a DTC or app-based company
- Proven track record producing or directing high-performing creative for paid channels such as Meta, TikTok, YouTube, and CTV
- Strong performance creative intuition, including hooks, pacing, CTAs, and conversion-focused ad concepts
- Elevated visual taste, including design, composition, and brand quality
- Video editing fluency and ability to cut and iterate ads quickly
- Collaborative and entrepreneurial mindset
- AI fluency and experience experimenting with generative tools
- Ability to concept, script, direct production briefs, edit video, and use AI tools
- Applicants must currently reside in one of the eligible hiring locations: Arizona, California, Colorado, Florida, Georgia, Illinois, Massachusetts, North Carolina, New Jersey, Nevada, New York, Oregon, Tennessee, Texas, Utah, Virginia, or Ontario, Canada
- Must be legally authorized to work in the U.S. or Canada
- Bonus: experience in both a performance media agency and a brand or design agency
Benefits
Comp & perks- Equity opportunities / stock options
- Health coverage
- Dental coverage
- Vision coverage
- Paid time off
- Paid parental leave
- 401(K) plan with employer matching (U.S.)
- RRSP plan with employer matching (Canada)
- Wellness benefits
- Remote work support for most roles
- Opportunity to work with leaders and teammates from major companies
- Career growth in a talent-dense environment