Growth Marketing Lead

Jito

. Own measurable user acquisition, activation, and retention for JTX, Jito's consumer trading app on Solana .

Posted 9/29/2026full-timeRemote • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in user acquisition, activation, and retention strategies for consumer fintech applications, with a strong focus on data-driven decision-making and lifecycle marketing. Proficient in managing paid acquisition channels, budget optimization, and compliance within the crypto space.

Highest-signal resume keywords

User Acquisition StrategyLifecycle Marketing ManagementPaid Acquisition OptimizationProduct Analytics ProficiencyCrypto Marketing Compliance

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

User AcquisitionLifecycle MarketingPaid AcquisitionA/B TestingData AnalysisCohort-Based LTV ModelsAttribution StandardsEmail Marketing AutomationStatistical LiteracyReferral Program Measurement

Soft Skills

Attention to DetailClear Written CommunicationProcess Mindset

Tools & Technologies

PostHogGoogle AnalyticsCustomer.ioBrazeKlaviyoAmplitudeMixpanel

Industry Keywords

Consumer FintechBrokerageTradingCryptoOnchain AnalyticsCentralized Exchange

About the role

Key responsibilities & impact

Own measurable user acquisition, activation, and retention for JTX, Jito's consumer trading app on Solana
Own paid acquisition channels, budgets, CAC and payback targets, and advertising partner relationships
Own lifecycle and email marketing, including calendars, segmentation, automated flows, deliverability, compliance, and reporting
Run A/B testing across email, landing pages, ads, and onboarding, with hypotheses, sample sizes, and written results
Build and maintain growth measurement covering acquisition through trading volume by channel and cohort
Own attribution standards, pixels, and event configuration across PostHog, Google Analytics, and X with Product and Engineering
Ensure reliable data flows into data-team dashboards
Own the marketing technology stack, vendor selection, relationships, and documentation
Build cohort-based LTV models and own LTV:CAC, ROI reviews, channel performance gates, and spend governance
Run pre-launch checks for links, segments, tracking, and compliance
Produce weekly insights on what to scale or cut and feed learnings into creative briefs
Work with the Head of Marketing, Data Scientists, Product, Engineering, and creative and content leads

Requirements

What you’ll need

6-8+ years in growth, performance, or lifecycle marketing at a consumer product
Consumer fintech, brokerage or trading experience strongly preferred
Hands-on paid acquisition experience, including budget ownership and channel-level optimization
Hands-on with an ESP/CRM (Customer.io, Braze, Klaviyo, or similar)
Strong analytical skills: Product analytics (Amplitude, Mixpanel, or similar), and statistical literacy around experimentation
Exceptional attention to detail and a process mindset; ability to catch broken links before launch and build repeatable processes
Comfortable building systems from scratch in a fast-moving startup
Clear written communication; ability to explain data to non-analysts
Experience in crypto, especially at a centralized exchange or trading platform, including running paid and lifecycle marketing within crypto advertising restrictions and compliance review (strongly preferred)
Familiarity with Solana or onchain analytics (strongly preferred)
Understanding of referral and affiliate program measurement (strongly preferred)