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SEO Manager
Joma Jewellery & Katie Loxton. Create and deliver the Organic Search strategy across Katie Loxton, Joma Jewellery, Katie Loxton Inc.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Organic Search strategy, technical SEO, and data analysis to drive visibility and revenue growth in Ecommerce environments. Proficient in managing SEO content strategies and collaborating with cross-functional teams to enhance user experience and conversion rates.
Highest-signal resume keywords
Technical SEOKeyword ResearchGoogle AnalyticsContent OptimisationEcommerce Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
SEO StrategySite AuditsCrawlabilityIndexationSite SpeedSchema MarkupCore Web VitalsCompetitor AnalysisA/B TestingData Analysis
Soft Skills
Strong CommunicationPresentation SkillsAnalytical MindsetProactiveOrganised
Tools & Technologies
Google Search ConsoleSEMrushAhrefsScreaming Frog
Industry Keywords
EcommerceRetailFashionLifestyle BrandsSearch Trends
About the role
Key responsibilities & impact- Create and deliver the Organic Search strategy across Katie Loxton, Joma Jewellery, Katie Loxton Inc. and A Littles & Co. to maximise search visibility, traffic and revenue growth
- Drive visibility growth across traditional search, AI Search and Social Search
- Identify acquisition, search performance and conversion opportunities through data-led insights and testing
- Complete keyword, trend and competitor analysis
- Report on Organic Search performance and measure implementation and testing effectiveness
- Audit and maintain technical SEO hygiene across all websites
- Work with Ecommerce teams on site structure, indexation, crawlability, site speed, Core Web Vitals and schema implementation
- Manage and optimise site-wide landing pages
- Support A/B testing and user research initiatives to improve customer journeys and conversion rates
- Own the SEO content strategy and optimise existing content
- Collaborate with Ecommerce, Brand and Marketing teams to improve customer journeys and user experience
- Work with Brand teams to improve brand awareness and citations across authoritative publications
- Share search trends, consumer insights and competitor activity with wider teams
- Support and manage direct reports, encouraging development and a collaborative team culture
Requirements
What you’ll need- Proven experience in a dedicated SEO role, ideally within Ecommerce, retail, fashion or lifestyle brands
- Strong technical SEO knowledge including site audits, crawlability, indexation, site speed, schema markup and Core Web Vitals
- Experience in keyword research, content optimisation and competitor analysis
- Strong understanding of SEO and analytics tools including Google Analytics, Google Search Console, SEMrush, Ahrefs and Screaming Frog
- Analytical mindset with the ability to turn data into clear actions, insights and results
- Strong communication and presentation skills, with confidence presenting to Senior Management and cross-functional teams
- Up-to-date knowledge of Google algorithm changes, search trends and SEO best practice
- Experience managing and developing direct reports
- Proactive, organised and adaptable, with the ability to thrive in a fast-paced environment
- Passionate about Ecommerce, digital growth and delivering exceptional customer experiences
Benefits
Comp & perks- 33 days holiday including bank holidays, rising to 35 with length of service
- Broad benefits package
- Very generous staff discount across both brands
- Opportunities to make an impact and learn and develop further
- Innovative and friendly workplace