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Business Development Representative
Jonas Software. Respond to and engage assigned leads through telephone, email, and other approved communication channels.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in lead generation, qualification, and nurturing within a SaaS or technology environment, while effectively collaborating with sales and marketing teams to drive business opportunities. Proficient in utilizing CRM systems like HubSpot to maintain accurate records and manage client interactions.
Highest-signal resume keywords
Lead GenerationCRM ExperienceOutbound ProspectingStrong Communication SkillsOrganizational Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Lead QualificationDiscovery ConversationsSales Readiness AssessmentClient Interaction DocumentationProduct Knowledge
Soft Skills
Active ListeningRapport BuildingPersistenceAttention to DetailCollaboration
Tools & Technologies
HubSpotCRM Systems
Industry Keywords
SaaSBusiness DevelopmentInside SalesCustomer ServiceBusiness-to-Business
About the role
Key responsibilities & impact- Respond to and engage assigned leads through telephone, email, and other approved communication channels.
- Conduct initial discovery conversations to understand prospects’ businesses, needs, challenges, current solutions, decision-making processes, and interest levels.
- Qualify prospective opportunities using established criteria to determine fit and sales readiness.
- Schedule qualified prospects with the appropriate Sales Representative and provide complete qualification handoffs.
- Maintain timely follow-up with leads requiring additional nurturing.
- Conduct outbound prospecting to identify and develop new business opportunities.
- Support Back to Base initiatives by identifying opportunities within existing client accounts for additional products and services.
- Contact existing clients to determine interest, business need, and readiness for additional solutions.
- Develop knowledge of company products, services, pricing, target markets, and ideal customer profiles.
- Document prospect and client interactions, qualification information, follow-ups, and outcomes in HubSpot and other designated systems.
- Maintain accurate lead statuses and progress, nurture, disqualify, or transition opportunities according to established processes.
- Partner with Sales Representatives on priorities, target opportunities, qualification expectations, and lead-quality feedback.
- Collaborate with Marketing, Customer Success, and other internal teams.
- Meet performance expectations for outreach, response time, qualified opportunities, meetings, lead conversion, and Back to Base initiatives.
- Participate in sales training, coaching, team meetings, and product education.
- Provide feedback on prospect questions, objections, competitive information, and market trends.
- Represent the company professionally and create a positive prospect and client experience.
Requirements
What you’ll need- High school diploma or equivalent required.
- Associate or Bachelor’s degree in Business, Marketing, Communications, or a related field preferred.
- Previous experience in business development, inside sales, lead generation, customer service, account management, or a related customer-facing role preferred.
- Experience working within a SaaS, technology, payments, fitness, or business-to-business environment is preferred.
- Experience working with CRM systems such as HubSpot is preferred.
- Strong verbal and written communication skills with the ability to build rapport quickly.
- Ability to ask effective discovery questions and actively listen to understand business needs.
- Comfortable conducting outbound telephone and email outreach to prospective and existing clients.
- Ability to recognize potential sales opportunities without prematurely advancing unqualified leads.
- Strong organizational and follow-up skills with the ability to manage multiple leads and priorities simultaneously.
- Ability to learn and communicate the value of multiple products and services.
- Comfortable working toward measurable activity and performance goals.
- Ability to receive coaching, incorporate feedback, and continuously improve.
- Strong attention to detail and commitment to maintaining accurate CRM records.
- Ability to work collaboratively with Sales and other departments while maintaining clear ownership of assigned responsibilities.
- Self-motivated with the ability to remain persistent and professional when prospects are difficult to reach or initially uninterested.