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Justrite Safety Group

Integrated Marketing Manager – Automated

Justrite Safety Group

. Develop compelling email, SMS, and social campaigns for lead generation .

Posted 9/23/2026full-timeRemote • United StatesMid-LevelSenior💰 $90,000 - $110,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in developing and executing digital marketing campaigns across email, SMS, and social media, with a strong focus on lead generation and customer loyalty. Proficient in leveraging marketing automation tools and CRM strategies to enhance campaign performance and drive business growth.

Highest-signal resume keywords
Digital Marketing LeadershipMarketing Automation PlatformsSalesforce IntegrationLead Segmentation StrategiesData Analytics and Reporting

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Email Campaign DevelopmentSMS Campaign DevelopmentSocial Media CampaignsCampaign Performance MeasurementDatabase ManagementTracking and Tagging MechanismsLead AutomationPersonalization StrategiesAnalytics and ReportingLarge-Scale Campaign Implementation
Soft Skills
CollaborationStrategic Decision-MakingCommunication
Tools & Technologies
HubSpotMarketoAdobe CampaignSalesforceMagento
Industry Keywords
Lead GenerationCustomer LoyaltyEcommerce MarketingCampaign TaggingAudience Segmentation

Tech Stack

Tools & technologies
Magento

About the role

Key responsibilities & impact
  • Develop compelling email, SMS, and social campaigns for lead generation
  • Collaborate with business-unit marketing managers and channel marketing to combine content across business units
  • Develop trigger-based campaigns to drive loyalty and repeat purchases
  • Collaborate with the eCommerce team to align content, context, and campaign strategy
  • Support implementation, tracking, and performance measurement of paid and organic social campaigns
  • Ensure proper campaign tagging, audience segmentation, and reporting
  • Maximize database effectiveness through lead segmentation, automation, and personalization
  • Leverage marketing automation and CRM strategies to increase customer loyalty and lifetime value
  • Track performance, inform strategic decisions, and identify growth opportunities using analytics and reporting
  • Oversee configuration and integration of marketing automation platforms with Salesforce and Magento
  • Lead automation-platform integration to improve data synchronization, workflow automation, and customer experience
  • Partner with Corporate Marketing to activate brand-building campaigns across social, web, email, and influencer channels
  • Partner with channel marketing, product managers, marketing managers, and eCommerce teams to create sales-driving programs, promotions, and campaigns
  • Report to the VP, Ecommerce and work closely with the VP, Corporate Marketing

Requirements

What you’ll need
  • 5+ years of experience as a leader in digital marketing focused on email, SMS/RCS, and social media
  • 5+ years of experience creating, implementing, and running large-scale campaigns
  • Database management experience with an enterprise-level marketing automation platform such as HubSpot, Marketo, or Adobe Campaign
  • Understanding of and experience implementing tracking and tagging mechanisms across digital platforms
  • Experience with marketing automation and CRM strategies
  • Experience with Salesforce and eCommerce platforms such as Magento
  • Experience with lead segmentation, automation, and personalization strategies
  • Experience using data analytics, scorecards, dashboards, and ad hoc reporting

Benefits

Comp & perks
  • Annual incentive plan tied to achievement of annual business and financial targets
  • Comprehensive medical, dental, and vision coverage
  • Flexible hours and alternative work arrangements
  • 401K plan with company match
  • Company-paid short- and long-term disability insurance
  • Generous paid time off
  • Personal days
  • Employee wellness program
  • Career advancement opportunities
  • Learning from industry experts and contributing to cutting-edge solutions