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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive expertise in market research design and delivery, with a strong focus on quantitative methods and media effectiveness measurement. Proven ability to translate complex data into actionable insights and recommendations for senior stakeholders while mentoring and developing team members.
Highest-signal resume keywords
Market Research DesignQuantitative Research MethodsMedia Effectiveness MeasurementClient Relationship ManagementTeam Mentoring and Development
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Survey DesignQuestionnaire DevelopmentAnalytical InterpretationData SynthesisCross-Platform MeasurementBrand Lift AnalysisAudience InsightsCampaign Learning AgendasResearch MethodologiesAnalytical Approaches
Soft Skills
Excellent CommunicationStorytelling SkillsPrioritization SkillsOrganizational Skills
Certifications & Qualifications
Bachelor’s Degree in MarketingBachelor’s Degree in BusinessBachelor’s Degree in Social SciencesBachelor’s Degree in Analytics
Industry Keywords
Media StrategyAdvertising EffectivenessClient StakeholdersResearch FrameworksIntegrated Solutions
About the role
Key responsibilities & impact- Lead end-to-end research design and delivery for complex media effectiveness studies
- Select methodologies, design surveys, and define analytical approaches
- Translate client business objectives into research frameworks informing media strategy and decision-making
- Synthesize complex data into compelling narratives and actionable recommendations
- Advise senior client stakeholders on measurement strategy and campaign learning agendas
- Apply cross-platform media measurement expertise across brand lift, attribution, audience insights, digital, CTV, and linear media
- Oversee quality, rigor, and consistency across research outputs
- Establish best practices and elevate team standards
- Mentor and develop team members
- Partner with product, data science, and operations teams to deliver integrated solutions
- Identify new research opportunities and contribute to proposals and client development
Requirements
What you’ll need- 8–12+ years of hands-on experience in market research/insights, with ownership of research design, analysis, and client-facing delivery
- Strong expertise in quantitative research methods, including survey design, questionnaire development, and analytical interpretation
- Direct experience in media and advertising effectiveness measurement, including brand lift, cross-platform, and/or audience insights
- Ability to translate complex data into clear, insight-driven recommendations for senior stakeholders
- Experience managing client relationships, influencing decisions, and navigating complex engagements
- Track record of mentoring and developing teams
- Excellent communication and storytelling skills
- Strong prioritization and organizational skills; ability to manage multiple workstreams while maintaining quality
- Bachelor’s degree in a relevant field, such as marketing, business, social sciences, or analytics
Benefits
Comp & perks- Medical plans with comprehensive, affordable coverage for a range of health services
- Health Savings Account/FSA
- Dental and Vision benefits
- Wellness Program
- 401k with match
- Tuition Reimbursement
- Commuter benefits
- Unlimited PTO
- Flexible working approach
- Mental health and wellbeing support