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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing the full sales cycle, from prospecting to onboarding, with a strong focus on payments fundamentals and performance marketing. Possesses fluency in Portuguese or Spanish and a network within performance marketing and e-commerce communities.
Highest-signal resume keywords
Quota-Carrying Sales ExperiencePerformance Marketing KnowledgePayments FundamentalsClear Communication SkillsFluency in Portuguese or Spanish
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Cycle ManagementLead GenerationAccount QualificationDiscovery CallsPerformance Marketing CampaignsPayments KnowledgeCross-Border PayoutsStablecoins UnderstandingPipeline ManagementCustomer Onboarding
Soft Skills
DriveCoachabilityComfort with AmbiguityOwnershipCommunication
Industry Keywords
Ad TechFintechE-CommerceMedia BuyersAgency ExperienceSMB SalesAffiliate MarketingCustomer ReferralsKAST Business PositioningCompetitive Analysis
About the role
Key responsibilities & impact- Own the full sales cycle for new customers, from first touch through KYB, funding, and first transaction
- Prospect every day across phone, email, LinkedIn, and the communities where media buyers and agency owners trade notes
- Build your own lead lists from external data, internal signals, and customer referrals
- Run discovery on how a business funds ad accounts, where cards decline, what FX costs them, and who they pay abroad
- Qualify on account economics and focus your time on businesses with real card spend and payout volume
- Partner with Onboarding, Compliance, and Support to get new customers live within days
- Grow accounts after launch through more card spend, more cardholders, and more payouts
- Bring field insight to Product and GTM every week: objections, lost deals, and feature requests
- Become an expert on KAST Business positioning, pricing, and the competitive set
Requirements
What you’ll need- 1 to 3 years in a quota-carrying sales role (SDR, BDR, or AE), or experience starting a business and selling for it yourself
- Working knowledge of performance marketing. You have run paid campaigns, worked at an agency, or sold to media buyers
- Payments fundamentals: cards, interchange, FX markups, wires, and cross-border payouts
- Drive. You make the calls without a reminder, and a no on Monday does not slow down Tuesday
- Coachability. You take direct feedback and change how you sell within the week
- Comfort with ambiguity. You sell the product as it ships today, log what customers ask for, and keep deals moving
- Ownership of your number. You know where your pipeline stands before anyone asks
- Clear written and spoken communication with founders, finance leads, and operators
- A basic grasp of stablecoins and why a business holds USDC
- Portuguese or Spanish fluency
- Experience at an agency, ad tech company, payments company, or fintech startup
- A network in performance marketing, affiliate, or e-commerce communities
- Experience selling to SMB founders and finance teams
Benefits
Comp & perks- Hands-on crypto experience: wallets, exchanges, or on-chain payments
- Portuguese or Spanish fluency
- Experience at an agency, ad tech company, payments company, or fintech startup
- A network in performance marketing, affiliate, or e-commerce communities
- Experience selling to SMB founders and finance teams
