Seasonal Digital Engagement Specialist I

King Arthur Baking Company

. Monitor and respond to King Arthur Baking audiences on social media and other online platforms .

Posted 9/29/2026full-timeRemote • Vermont • United StatesMid-LevelSenior💰 $20 - $25 per hourWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in customer engagement and social media management, with a strong foundation in baking and pastry knowledge. Exceptional writing skills and the ability to convey complex ideas effectively while representing the brand are essential.

Highest-signal resume keywords

Bachelor’s Degree In CommunicationsDegree In Baking And/or PastrySocial Media ManagementExceptional Writing SkillsCustomer Service Excellence

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

From-Scratch BakingRecipe Question AnsweringOnline Tools ProficiencyMobile Apps ExperienceGrammar And Spelling Proficiency

Soft Skills

Tone And Context RecognitionTeam Problem SolvingDecision Making

Industry Keywords

Public RelationsMarketingCustomer EngagementBrand RepresentationPositive Work Environment

About the role

Key responsibilities & impact

Monitor and respond to King Arthur Baking audiences on social media and other online platforms
Answer questions, amplify positive comments, de-escalate sensitive situations, and proactively engage audiences to support the brand and campaigns
Answer basic baking and product questions
Handle moderately challenging questions with support from Digital Engagement Team Lead, Digital Engagement Specialist II members, and relevant teams
Perform additional tasks and responsibilities as necessary
Participate in team problem solving and decision making
Provide exemplary customer service to internal and external customers
Contribute to a positive and safe work environment
Adhere to company-wide green norms and remain educated on company impact campaigns

Requirements

What you’ll need

Bachelor’s degree or comparable professional experience in communications, marketing, public relations, or related field
Degree or certification in baking and/or pastry, or comparable experience in a professional kitchen setting
Comfort with and practical knowledge of from-scratch baking
Exceptional writing skills, including grammar, spelling, conveying complex ideas and concepts, and creatively connecting with an audience
Ability to recognize tone and context and represent the King Arthur brand appropriately
Experience managing social media platforms, online tools, and mobile apps
Ability to work rapidly with high volumes of messages without sacrificing response quality
Ability to participate in team problem solving and decision making
Ability to answer home bakers’ recipe questions
Ability to remain stationary for extended periods
Remote work environment meeting KAB standards
Indoor office space with an adjustable monitor for standing or sitting

Benefits

Comp & perks

Generous discounts in the retail store
Free bread and flour each month
10% retention bonus upon successful completion of the assignment
100% employee-owned company