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Distributor Account Manager
Kodiak Cakes. Own UNFI and KeHE headquarters relationships, including distributor-level strategy, business reviews, issue resolution, and joint initiatives .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive knowledge of distributor workflows and strategies, with a strong focus on managing distributor relationships, sales targets, and promotional effectiveness in the consumer-packaged goods sector. Proven ability to coordinate cross-functional teams and drive profitable sales growth across independent retail networks.
Highest-signal resume keywords
Distributor Relationship ManagementSales Target AccountabilityDemand ForecastingPromotional Effectiveness AnalysisBroker Organization Direction
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Demand ForecastingSales Target ManagementPromotional Calendar ManagementTrade Budget ManagementDistributor New-Item SetupInventory ManagementPromotional Effectiveness AnalysisAccount PlanningRevenue MonitoringSales Growth Strategy
Soft Skills
Cross-Functional CoordinationRelationship BuildingIssue ResolutionStrategic PlanningAccountability
Tools & Technologies
Distributor PortalsSales Forecasting ToolsSupply Chain Management Systems
Industry Keywords
Consumer-Packaged GoodsIndependent RetailTrade SpendingBroker PartnershipsMarket Visits
About the role
Key responsibilities & impact- Own UNFI and KeHE headquarters relationships, including distributor-level strategy, business reviews, issue resolution, and joint initiatives
- Own distributor sales targets and trade budgets
- Build account plans and monitor revenue and spending goals
- Lead broker partners covering independent retailers through both distributor networks
- Establish broker objectives, scorecards, field priorities, and accountability
- Build and maintain distributor sales forecasts with Demand Planning and Supply Chain
- Incorporate baseline trends, new items, promotional lifts, and independent retail opportunities into forecasts
- Own national UNFI and KeHE promotional calendars
- Evaluate independent retailer one-off requests
- Manage promotional submissions, execution, trade spend, deductions, and post-event ROI analysis
- Lead new-item setup, authorizations, and item maintenance at UNFI and KeHE
- Partner with brokers to convert distributor availability into independent retailer placement and reduce distribution voids
- Develop annual joint business plans and review performance by distributor
- Represent Kodiak at KeHE and UNFI trade shows
- Strengthen distributor and broker relationships and advance sales priorities
- Coordinate distributor initiatives with Sales, Finance, and Supply Chain to deliver accurate setups, timely promotions, and reliable product availability
- Drive profitable sales growth across independent retail networks served by UNFI and KeHE
Requirements
What you’ll need- Extensive knowledge of distributors' workflow, portal, and strategies
- Experience owning distributor or wholesale customer relationships in consumer-packaged goods, preferably with UNFI or KeHE
- Distributor portal experience is a plus
- Demonstrated accountability for sales targets, trade budgets, customer business plans, and profitable growth
- Experience directing broker organizations or external sales partners to achieve measurable independent retail distribution and execution results
- Hands-on experience with distributor promotional calendars, trade spending, billbacks or deductions, and promotional effectiveness analysis
- Experience with demand forecasting, distributor DC inventory management, and coordination with supply chain partners
- Experience managing distributor new-item setup, authorizations, item maintenance, and expansion into independent retail outlets
- Experience working well internally across large customers and distributor networks
- Ability to coordinate with Sales, Finance, Demand Planning, and Supply Chain
- Attendance at KeHE and UNFI trade shows, periodic distributor headquarters meetings, broker reviews, and market visits is required
- Legally authorized to work in the United States
Benefits
Comp & perks- Competitive health, dental, and 401k benefits beginning on the first day of employment
- Annual discretionary bonus program
- 401k match
- Medical, dental, and vision plans
- FSA and HSA accounts
- Life and ADD Insurance
- Short Term and Long-Term Disability Insurance
- Cell Phone and Internet Stipend
- Relocation assistance
- Annual Professional Development Stipend
- Travel Reimbursement
- Annual performance bonus
- Employee Equity Plan
- Company fleet of snowboards and other equipment
- Wellness lifestyle allowance (B.E.A.R Bucks)
- Mental Health Therapy Benefit and the Calm app
- Free Kodiak Product
- Flexible Time Off
- Sick Leave
- Early-out Fridays
- Parental leave
- Casual dress code
- A variety of other Kodiak-unique perks