Senior Marketing Communications Manager

Kuros Biosciences

. Lead integrated marketing communications across Spine, Extremities, and Trauma portfolios .

Posted 10/15/2026full-timeAlpharetta • United StatesSeniorWebsite

About the role

Key responsibilities & impact

Lead integrated marketing communications across Spine, Extremities, and Trauma portfolios
Serve as senior strategic partner to Product Marketing, Sales, Clinical/Medical Affairs, Regulatory, and external agency/vendor partners
Own campaign development from customer or business insight through execution, launch, and optimization
Translate business objectives, customer needs, competitive challenges, and content gaps into campaigns
Write creative briefs defining objectives, audience priorities, messaging, proof points, calls to action, channels, deliverables, metrics, timelines, and budgets
Lead agency kickoffs and guide creative partners through concepting, copy development, design review, MLR preparation, production, launch, and post-launch optimization
Provide counsel on portfolio priorities, campaign sequencing, resource allocation, agency scope, and channel investment
Translate technical product information, clinical evidence, surgeon feedback, and field insights into audience-appropriate messaging
Own post-launch performance reviews and apply learnings to future campaigns
Develop and execute omnichannel campaigns across print, social, digital, email, video, web, events, and sales enablement
Manage Veeva/MLR submissions, annotations, version control, routing, tracking, and approved-file management
Organize and deploy campaign and sales-enablement content in HighSpot
Use HighSpot and campaign analytics to identify adoption, usage, content gaps, and field-activation opportunities
Lead qualitative or quantitative market research and translate findings into campaign strategy and messaging
Maintain a prioritized campaign and content pipeline
Plan, execute, and optimize social media, website, email, and texting tactics
Monitor digital KPIs including engagement, reach, click-through rate, lead conversion, email performance, and content usage
Collaborate on website strategy, SEO, landing pages, campaign pages, and content updates
Manage Kuros U.S. Spine, Extremities, and Trauma website content
Build and deploy HubSpot email campaigns for distributor partners and appropriate surgeon audiences
Lead marketing execution for priority trade shows, education events, and advocacy events
Collaborate with the Marketing Communications Director and cross-functional teams on positioning, launches, timing, claims, and messaging

Requirements

What you’ll need

Bachelor's degree in Marketing, Communications, or related field
Minimum of seven years of progressive medical device experience in marketing communications, campaign development and management, healthcare marketing, medical device marketing, or a related commercial marketing role
Proven track record developing and launching integrated marketing campaigns from strategic definition through MLR/approval, launch, field activation, and post-campaign performance analysis
Product-launch experience strongly preferred
Subject matter expertise in spine, orthopedics, extremities, trauma, biologics, or another surgeon-focused device category strongly preferred
Advanced project-management and prioritization skills
Experience understanding and interfacing with HCPs and/or field sales organizations
Proficiency with Microsoft Outlook, Excel, PowerPoint, and Word
Hands-on experience managing organic and paid social media content across LinkedIn, Instagram, Facebook, and YouTube
Experience with Veeva or a comparable MLR/quality system and regulated-industry promotional review requirements
Proficiency with HubSpot and HighSpot
Ability to travel domestically and internationally as required
Some roles may require the ability to operate a motor vehicle for extended periods and maintain a valid driver's license

Benefits

Comp & perks

Full-time employment
Hybrid work arrangement with 3 days onsite in Alpharetta, GA
Up to 20–30% domestic and international travel as business needs require
Reasonable accommodations for individuals with disabilities
Equal opportunity workplace committed to diversity and inclusion