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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Sales Enablement and Portfolio Marketing, leveraging AI to enhance workflows and strategic decision-making. Proven ability to lead teams, develop compelling messaging, and create actionable insights for sales strategies in the healthcare sector.
Highest-signal resume keywords
Sales EnablementPortfolio Marketing StrategyAI Application in MarketingTeam LeadershipHealthcare Sector Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Playbook DevelopmentCompetitive Intelligence AnalysisKPI EstablishmentScientific Narrative DevelopmentWorkflow Dynamics AssessmentInternal Sales Enablement Materials CreationDashboard CommentaryObjection HandlingMessaging DevelopmentPortfolio Analysis
Soft Skills
CoachingCollaborationStrategic ThinkingClear CommunicationJudgment
Tools & Technologies
AI AgentsSales Enablement ToolsMarket Intelligence ToolsDashboard SoftwareCollaboration Platforms
Industry Keywords
DiagnosticsHealthcareCommercial ExcellenceProduct ManagementPortfolio Strategy
About the role
Key responsibilities & impact- Partner with Product Management on the strategy, development, and quality standards for sales enablement tools
- Develop selling messages, workflow explainers, objection handling, competitive tools, and portfolio-level sales playbooks
- Partner with Sales leadership to identify needs, build training and tools, and equip the field for customer conversations
- Guide delivery of actionable market and competitive intelligence for Sales
- Support priority accounts, field blitzes, training initiatives, and pipeline acceleration efforts
- Assess scientific trends, customer insights, competitive activity, and workflow dynamics to refine portfolio strategy and inform investment decisions
- Establish portfolio-level KPIs and dashboards and translate insights into strategic recommendations
- Create feedback loops with Product Management, Customer Marketing, Sales, Field Activation, Science, and Medical
- Contribute to portfolio and annual strategic planning
- Lead, coach, and develop a team of Portfolio Marketers
- Build team capabilities in positioning, messaging, scientific narrative development, portfolio analysis, and sales enablement
- Use AI to accelerate workflow and team execution
- Use AI to aggregate, analyze, and summarize evidence, trends, and opportunities
- Leverage AI-powered shared intelligence and real-time insights to enhance collaboration and decision-making
- Create consistency across supporting roles with AI-standardized artifacts and agents
- Set strategic direction for Solutions Marketing and lead portfolio growth through differentiated positioning, value propositions, scientific narratives, and sales enablement strategies
- Translate complex science into clear, credible, and compelling messaging for Sales and field teams
Requirements
What you’ll need- Bachelor’s degree
- 5 or more years’ experience in product management or portfolio marketing strategy
- 3 or more years’ experience in diagnostics or healthcare sectors
- 3 or more years of progressive experience in Sales Enablement or Commercial Excellence
- 3 or more years of demonstrated leadership experience managing and developing teams
- 1 or more years’ experience creating internal sales enablement materials and presentations that communicate value propositions, influence commercial strategy, and support external customer marketing
- Experience applying AI to accelerate portfolio marketing workflows, including positioning and narrative drafting, scientific and competitive monitoring, KOL and SME input synthesis, dashboard commentary, and sales enablement preparation
- Clear judgment about where AI adds value and where human expertise must lead
- Comfort configuring, prompting, and maintaining purpose-built AI agents or assistants for recurring portfolio marketing workflows
- Ability to set guardrails, review outputs, and keep a human accountable for every recommendation
- Must reside in the Boston, MA; Madison, WI; San Diego, CA; or Durham/Burlington, NC areas, near a Labcorp hub
Benefits
Comp & perks- Annual bonus under the Labcorp Bonus Plan
- Medical insurance
- Dental insurance
- Vision insurance
- Life insurance
- Short-term disability (STD)
- Long-term disability (LTD)
- 401(k)
- Paid Time Off (PTO) or Flexible Time Off (FTO)
- Tuition Reimbursement
- Employee Stock Purchase Plan
- Hybrid schedule for eligible employees near Burlington, NC or Durham, NC
